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Media Specialist, Paid Social

2 months ago

Charleston, United States Levelwing Media LLC Full time
Job DescriptionJob DescriptionLVLWNG IS a company passionate about doing work that creates emotional and remarkable responses. Our team members are in constant pursuit of lifelong learning and insight and truly love the craft of advertising. We believe in the power of relationships, and we love to take initiative to create meaningful action that positively impacts the businesses of our amazing clients. We also believe that success in this business starts with strong and differentiated brands, powered by innovative and creative advertisers. This is where you come in

Position Summary: Media Specialists, Paid Social & Programmatic Marketing, are junior media professionals that excel at utilizing data to optimize paid campaigns while also understanding the ever-changing digital behavior of today’s consumer. This role is hands-on in the social and programmatic platforms, supporting numerous enterprise level paid campaigns, being managed at global levels.

This position is posted in anticipation of new work. Candidates should expect a longer than normal recruitment timeline.

Minimum Skills & Requirements:

  • What You Bring:
    • A Bachelor’s Degree in communications, marketing, media or a related field.
    • Two to three (2-3) years of experience working on paid social and/or programmatic marketing campaigns.
    • A strong working knowledge of Meta, Snapchat, LinkedIn, TikTok, and The Trade Desk advertising platforms.
    • The ability to analyze data and information and translate them into actionable strategies.
    • Experience in business analytics – web analytics or otherwise.
  • Who You Are:
    • You are a flexible, self-starter, with the ability to take ownership of numerous, fast-moving projects at once and meticulously follow process.
    • You are a strategic thinker with the proven ability to articulate observations and insights.
    • You have strong written, verbal, and visual communication skills.
    • You are detail oriented with strong attention to follow-through

Primary Duties & Responsibilities:

  • Collaborating on social and programmatic strategy development.
  • Coordinating, executing and analyzing paid campaigns on Meta, TikTok, The Trade Desk, as well as other related platforms.
  • Maintaining an understanding of fundamental digital marketing metrics and how they interact and influence one another.
  • Remaining up to date with knowledge of client specific KPIs and general business information.
  • Working with Strategists to ensure the client campaign goals/objectives are achieved.
  • Taking ownership of following organization optimization and reporting processes:
    • Work across Excel, web interfaces, desktop editors, and ad servers to optimize digital marketing campaigns.
    • Generating daily, weekly, and monthly reports and optimization recommendations to Strategists.

Locations: Levelwing is committed to providing our team members with work environments that suit their lifestyles, as a result we operate as a remote and hybrid agency with office locations in Charleston, South Carolina and Nashville, Tennessee.

Important Note: At Levelwing we are committed to providing excellent service to our clients. Although Levelwing is a remote and hybrid agency, to best support our clients continuously evolving campaigns, all Levelwing team members work eastern or central time zone. We encourage all qualified applicants to apply to any of our open positions.

Disclaimer: The above job description is not an exhaustive list of all duties and responsibilities of the position and in no way is to be construed as a contract. As with all positions, employment is “at will” or voluntary on both the part of the organization and the team member. Employment is not for a set period of time and may be discontinued by either party for any reason with or without notice.

Levelwing Media is an Equal Opportunity Employer.