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Amazon Pay Per Click
2 months ago
As an Amazon Pay Per Click (PPC) Specialist, you will be creating, managing, and optimizing Ads primarily on Amazon, Google, And Walmart. IHL Group is licensed to design, manufacture, and sell top brands in the Women/Childrens Apparel category. You will help with day-to-day Ecommerce operations such as inventory replenishment, FBA shipments, Bringing products to various marketplaces and product maintenance.
RESPONSIBILITIES:
Utilize advertising softwares such as Helium10 for keyword research.
Monitor budgets and adjust them accordingly.
Analyze and optimize Sponsored Ad campaigns.
Familiarization with Search Engine Optimization (SEO) strategies
Competitor Analysis: Ability to analyze competitors’ strategies and identify opportunities.
Continuously monitor campaign performance and ROAS and/or CPA while suggesting and executing ongoing optimization strategies to hit and exceed assigned KPIs.
Stay up to date on any new trends to capitalize on new revenue opportunities to optimize client retention.
QUALIFICATIONS:
2+ years of experience and proven results with Amazon PPC
Intermediate knowledge of Shopify and Walmart marketplace
Intermediate knowledge of Microsoft Excel
Advanced Experience with Amazon Seller Central
Proficient with Amazon Sponsored Ads and display advertising
Deep knowledge of Google Ads