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Marketing Manager

3 months ago

Seattle, United States Reischling Press, Inc. Full time
Job DescriptionJob Description

Marketing Manager
Hybrid role based in Seattle, WA

RPI Print is a leading provider of digital print services, powering creative solutions for high-quality brands, including our own Blurb.com. We specialize in bringing visual storytelling to life through print, serving a diverse range of customers from indie creators to small and medium-sized businesses (SMBs).

We are seeking a Marketing Manager with expertise in B2B and visual storytelling to join our hybrid team based in Seattle. You are a world-class full stack marketer with a passion for photography, visual storytelling, print services, and content creation platforms, as well as expanding the audience for those products. You will leverage your comprehensive experience across digital and offline marketing disciplines to develop, execute, measure and scale compelling multi-channel marketing campaigns geared toward specific customer segments.

Responsibilities

  • Define, design, execute, and measure multi-channel marketing campaigns and programs to grow customer segments globally, focusing on the creator and SMB space spaces
  • Monitor and analyze campaign and program performance, identifying key metrics and insights to optimize ROI and drive improvements
  • Identify and develop partnerships to further our ability to reach and impact target audiences
  • Work cross-functional to develop and implement a data-driven Events and Community outreach strategy
  • Collaborate with marketing, sales, and product partners to develop and refine marketing and sales collateral
  • Analyze market and industry trends, sharing insights with the broader team to inform strategy and execution.

Qualifications

  • Bachelor's degree in Marketing, Business, or related field
  • 4+ years of professional, non-internship, marketing experience, preferably in SaaS, visual storytelling, print services, or events
  • Experience building, executing, and scaling cross-functional programs and marketing campaigns from concept to completion
  • Experience using data, customer research, and anecdotes to support hypotheses, generate forecasts, measure performance, and drive improvements
  • Experience with Power BI and Excel (data manipulation, macros, charts and pivot tables)
  • Highly organized, detail-oriented, and self-motivated, with the ability to manage multiple projects and deadlines in a fast-paced environment
  • Deeply collaborative with proven ability to partner cross-functionally to deliver on goals
  • High judgement with problem-solving skills
  • Passionate about photography and visual storytelling


Why Join Us?

At RPI/Blurb, you'll be part of a team that values creativity, innovation, and collaboration. We offer a dynamic work environment where you can leverage your skills and passion for visual storytelling to make a significant impact. If you are a strategic thinker with a proven track record in marketing and a passion for connecting with audiences through compelling stories, we want to hear from you

At RPI/Blurb, we recognize the strength in diversity and strongly encourage candidates from diverse backgrounds to apply. We are committed to equal opportunity and consider qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, marital status, protected veteran status, disability status, or other applicable legally protected characteristics.

RPI/Blurb is dedicated to providing equal employment opportunities and will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990. Please note that the job description may be periodically reviewed as duties and responsibilities evolve with business needs. Essential and other job functions are subject to modification, and reasonable accommodations may be provided to enable individuals with disabilities to perform essential functions.