Director, Affiliate Marketing

1 month ago

New York, United States January Digital Full time
Job DescriptionJob Description

About January Digital

January Digital is the Marketing Leadership Company. We solve business challenges through media excellence, strategic guidance, and actionable analytics. Our agency team handles full funnel media planning, execution, and optimization while our consulting team offers true strategic leadership for building successful marketing agencies. All our work is supported with a strong foundation of data and actionable insights which ensure our clients are as successful as possible.

As a company, our motto is to build a company that improves the lives of our clients, our people, and the world around us. We support this mission through a number of efforts including our WORKS program. Good Works is our philanthropy program that ensures we have an outsized impact on our surrounding communities through financial and volunteering efforts. Our Well Works program focuses on the mental, physical, and spiritual health of our employees through required minimum PTO, an annual wellness stipend, fully paid health care, fully paid counseling services, extended parental leave, and much more.

Between our work and our culture, January Digital has been recognized more than 125 times including being a best place to work, 2023 NRF Digital Agency of the Year, 2024 NRF Partner of the Year, seven-time INC 5000 fastest growing company, and numerous times for our tactical and strategic excellence.

About the role

Team January Digital is looking for a Director, Affiliate Marketing to join our team. This person will be primarily responsible for developing, implementing, and managing our affiliate marketing programs across the business. This role involves leading and managing a team of affiliate experts as well setting the strategy and execution guidelines for the affiliate practice across the agency. The ideal candidate is strategic, data-driven, and has a proven track record in managing successful affiliate programs and development of people.

Responsibilities

  • Program Development and Management:
    • Develop the ways of working for the affiliate practice across the business.
    • Ensure flawless service delivery and execution across all affiliate programs in the agency.
  • Campaign Strategy and Execution:
    • Oversee, plan and manage affiliate marketing campaigns, including promotions, incentives, and creative assets.
    • Monitor and analyze affiliate performance to ensure alignment with client goals and optimize as needed.
  • Analytics and Reporting:
    • Track, analyze, and report on key metrics related to the affiliate program, such as traffic, conversion rates, and ROI.
    • Use data insights to make informed decisions and optimize affiliate campaigns for better performance.
  • Compliance and Best Practices:
    • Ensure all affiliate marketing activities comply with relevant legal and regulatory requirements.
    • Stay up-to-date with industry trends, best practices, and competitive landscape to continually improve the affiliate program.
    • Implement and enforce company policies regarding affiliate marketing activities.
  • Collaboration & People Management:
    • Work closely with client services teams to ensure seamless service delivery across clients.
    • Attend industry events and networking opportunities to build relationships and stay informed about the latest trends.
    • Manage a team of affiliate marketing experts while helping them grow and develop their career.

Qualifications

  • Bachelor's degree
  • 7+ years of experience in affiliate marketing
  • Proven track record of managing successful affiliate programs and driving measurable results
  • Strong analytical skills and experience with performance marketing metrics
  • Excellent communication and relationship-building skills
  • Proficiency with affiliate marketing platforms and tracking tools
  • Ability to work independently and as part of a team in a fast-paced environment
  • Strong organizational skills and attention to detail
  • Strong track record of team development and growth

Benefits & Perks

  • Competitive and equitable pay, 401k matching, and bi-annual bonus eligibility
  • Flexible PTO and Half-Day Fridays
  • Philanthropic Efforts and Paid Time Off to Volunteer
  • Fully covered medical, dental, and vision insurance
  • Annual Wellness Stipend
  • Currently a hybrid work environment with stunning NYC & Dallas offices
  • Suite of parental benefits, including generous paid leave, 529 scholarship fund, Milk Stork, and fully stocked mother's room

January Digital is committed to providing our employees with flexible work options that allow them to balance their professional and personal responsibilities. As such, we offer a hybrid work policy that allows employees to divide their time between working in the office and working remotely. Under this policy, employees are required to work in either our Dallas or NYC office at least 5 days per month, however you are welcomed to come in as often as you'd like These days will be determined by your manager and/or team.

The salary range for this role in New York City is $130K-$160K, depending on experience. Our salary ranges are based on paying competitively for our size and industry and are one part of the total compensation package that also includes a bi-annual performance bonus, free health insurance, annual wellness stipend, company 401k contribution, & more.

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