Client Insights Specialist
3 weeks ago
Headquartered in Jersey City, NJ, Neptune Retail Solutions is the nation’s premier retail marketing services company. We are experts at influencing buying behaviors through disruptive, innovative, and results-oriented solutions, including in-store, home-delivered, and digital media tactics. Our powerful advertising and promotional programs are supported through rich data and insights. The country’s largest consumer packaged goods manufacturers rely on NRS for unparalleled consumer reach and engagement.
NRS’s digital portfolio is making its mark on the industry. NRS digital products include Checkout 51, Freedom Platform, digital media tools/services (digital display, premium mobile, social, email, DOOH, and digital in-store). We continue to strengthen these existing tactics while expanding our product offerings, partnerships, and capabilities. We offer unique and data-led strategies for our clients to reach their most valuable shoppers. Our products continue to evolve to include best-in-class methods to deliver engaging content at the most impactful time in the most relevant geographies.
As a member of the Client Insights & Strategy team, this position’s primary responsibility will be to support the Canadian sales team by providing information and insights that guide the sell-in process & resale of NRS solutions. The Client Insight Specialist will also support the planning, execution, and measurement of NRS solutions.
1. Provide analytical support and data in the preparation of client insight reviews and analyses including the integration of multiple data sources and building PowerPoint presentations. This often includes deep dives into company-purchased syndicated data (Numerator) and preparing comprehensive analyses of category trends, key brand performance, etc., which can help lead to the identification of selling opportunities for NRS products & solutions and further develop partnerships with key clients.
2. Support the Canadian sales team by utilizing company research resources to address analytical and insight questions raised by sales and clients. This may include the following types of issues:
- Information to help Sales prepare for a new client meeting or NMC product opportunity
- Post program evaluation of NRS in-store programs – A/B testing & Digital Testing
- Digital Audience Targeting / Development
- Other program analysis and support (e.g. Digital, Merchandising, Trade, etc.)
3. Act as a resource to the Canadian division by providing guidance & training to the region on the various types of syndicated information, what types of Numerator and other information to pull, and how to use the data to support client opportunities & analysis.
JOB COMPETENCIES
- Quantitative orientation
- Ability to manage multiple tasks with a keen attention to detail in a deadline sesitive enviroment.
- Negotiate and manage workload requests with other departments, including Sales and Marketing.
- Prepare client-ready presentations of analytical information.
- Strong presentation skills and the ability to answer questions in a clear, concise manner.
EDUCATIONAL REQUIREMENTS
BA/BS, Marketing or other Business degree preferred, marketing, business, quantitative or analytic degrees a plus
PROFESSIONAL EXPERIENCE
• Preference to candidates with an understanding of Consumer Packaged Goods and Market Research/Syndicated Data
• Experience working with proprietary and syndicated databases (Nielsen, Precima, Dunhumby, IRI, etc.) preferred
• Experience in working and presenting to clients a strong benefit
TECHNICAL SKILLS
• High level of proficiency with Excel and Powerpoint is required
• A quantitative background (statistics, programming, BI/Tableau) is desirable
OTHER REQUIREMENTS OR PREFERRED SKILLS
• Minimal travel – position is remote.
• Proven record of delivering quality results on time
• Ability to use logic to analyze data to draw conclusions and convey or provide advice or consultation
• The ability to communicate clearly, concisely, and effectively both verbally and in written communication
• Strong interpersonal skills and the ability to work effectively with others
Neptune Retail Solutions is an Equal Opportunity Employer.
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