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Vice President Of Marketing

3 months ago

Toledo, United States GREAT LAKES HOME REMODELING Full time $125,000 - $200,000
Job DescriptionJob Description**About Us:**
Great Lakes Home Remodeling is a leading Residential Remodeling company exploding with growth; known for High-end metal roofing, siding, and window installation services that exceed our customers' expectations while fostering a culture of innovation, integrity, and skilled craftsmanship. We are dedicated to creating beautiful, energy-efficient homes that withstand the test of time, ensuring our customers' satisfaction and enhancing their quality of life. By continuously improving our techniques and staying ahead of industry trends, we strive to be the preferred choice for homeowners seeking top-quality home remodeling solutions. Together, as a united team, we are committed to transforming houses into dream homes, one project at a time.
We are seeking a dynamic and experienced Vice President of Marketing to lead our marketing strategy and drive our brand to new heights.
**Position Overview:**
The Vice President of Marketing will be responsible for developing and executing a comprehensive marketing strategy that drives brand awareness, customer acquisition, and revenue growth. This role requires a strategic thinker with a strong background in digital and traditional marketing, team leadership, and data-driven decision-making.
**Key Responsibilities:**
- Develop and implement a cohesive marketing strategy aligned with the company’s goals.- Lead and mentor a high-performing marketing team, fostering a culture of innovation and excellence.- Oversee all marketing initiatives, including digital marketing, content creation, public relations, advertising, and event planning.- Collaborate with cross-functional teams to ensure brand consistency and alignment with overall business objectives.- Analyze market trends and competitive landscape to identify growth opportunities.- Manage the marketing budget and ensure efficient allocation of resources.- Measure and report on the effectiveness of marketing campaigns, adjusting strategies as needed.- Drive customer engagement and retention through innovative marketing tactics.
**Qualifications:**
- A bachelor’s degree in marketing, business administration, or a related field; an MBA or advanced degree is preferred.- 10+ years of experience in marketing, with at least five years in a senior leadership role.- Proven track record of developing and executing successful marketing strategies.- Strong knowledge of digital marketing, SEO, SEM, social media, and content marketing.- Excellent leadership, communication, and interpersonal skills.- Ability to think strategically and execute with precision.- Experience in Home Remodeling a Plus.
**Why Join Us?**
- Be part of a visionary company with a strong growth trajectory.- Opportunity to make a significant impact on the company’s success.- Competitive salary and comprehensive benefits package.- Collaborative and innovative work environment.
**How to Apply:**
Please send your resume and a cover letter outlining your qualifications and vision for the role if possible. We will be reviewing applications on a rolling basis, so we would like to encourage you to apply early.
Great Lakes Home is an equal-opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.