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Marketing Manager

3 months ago

New York, United States Weeksville Heritage Center Full time
Job DescriptionJob Description

About the Opportunity

The Marketing Manager is responsible for enhancing the organization's profile, brand, and identity. The position works to deliver a clear narrative and voice to build awareness about Weeksville Heritage Center’s work and impact. The position works closely with multiple areas in the organization including the President and CEO, public programs, and development/ fundraising. The Marketing Manager reports to the President and CEO.

Core Responsibilities

Communications

• Plan and execute all marketing-related emails via MailChimp

• Build strategies to grow the email list and increase event attendance

Planning

●          Create and maintain a marketing plan

●          Interface with all areas of the institution to support marketing needs (development, programs, education, operations, collections, and preservation)

Social Media

• Create and execute all posts independently and in co-creation with staff when appropriate

• Build strategies to grow engagement and increase event attendance

Other

• Work with a designer to create posts, postcards, and posters using design templates

• Coordinate with designers and printers as needed

• Update and manage website (WordPress)

Company DescriptionWeeksville Heritage Center is an historic house museum and cultural center in Crown Heights, Brooklyn. We use preservation, education, arts, and civic engagement to examine, interrogate and explore the history of Weeksville, a pre-Civil War free Black community. Weeksville’s legacy of social and intellectual self-determination holds great meaning for the African Diaspora but has universal relevance at this precarious time in American history. As a community hub, WHC provides a physical and virtual convening space for the Black community. As a presenter of first-rate artistic programming and facilitator of thought leadership, we leverage our inspiring history to serve as a thought-center, hosting leading activists, artists, writers, educators, and community members as they explore the Black experience and the process of community-making. Through exhibitions, residencies, symposia, artistic partnerships and events, and research, we offer a space to grapple with contemporary social issues through the lens of our unique piece of American history. We also conduct conservation efforts by promoting oral history, genealogy, digital storytelling, and other forms of accessible historical research. Lastly, as an education space, we draw on our tactile connection to our history to educate, enrich and inspire generations to come.Company DescriptionWeeksville Heritage Center is an historic house museum and cultural center in Crown Heights, Brooklyn. We use preservation, education, arts, and civic engagement to examine, interrogate and explore the history of Weeksville, a pre-Civil War free Black community. Weeksville’s legacy of social and intellectual self-determination holds great meaning for the African Diaspora but has universal relevance at this precarious time in American history. As a community hub, WHC provides a physical and virtual convening space for the Black community. As a presenter of first-rate artistic programming and facilitator of thought leadership, we leverage our inspiring history to serve as a thought-center, hosting leading activists, artists, writers, educators, and community members as they explore the Black experience and the process of community-making. Through exhibitions, residencies, symposia, artistic partnerships and events, and research, we offer a space to grapple with contemporary social issues through the lens of our unique piece of American history. We also conduct conservation efforts by promoting oral history, genealogy, digital storytelling, and other forms of accessible historical research. Lastly, as an education space, we draw on our tactile connection to our history to educate, enrich and inspire generations to come.