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NB1450 - Marketing Assistant
2 months ago
Title: Marketing Assistant
Location: Woodbridge, NJ
Job Status: Full Time
Job Summary:
Responsible for assisting the marketing team with day-to-day activities for Northfield Bank. Assist with internal communications, event management, community relations, budget tracking, advertising strategy, and digital metrics. A wide degree of creativity and latitude is required.
Responsibilities:
- Responsible for social media monitoring and scheduling social posts under the direction of the Marketing Manager
- Monitor customer submitted reviews, comments, and questions submitted to social media sites and online directory listings
- Utilize Google Analytics and other tools to monitor traffic to the Northfield website
- Assist with content and design for advertising materials and web site
- Assist with planning and execution of digital advertising programs and tracking and monitoring campaign results
- Assist with the planning, logistics, and communications for internal and external events
- Process paperwork and deliverables for the Bank's sponsorship of community groups or organizations
- Plan, gather content, and produce the quarterly internal newsletter
- Assist with the creation and scheduling of content for branch digital marketing displays
- Categorize and log all marketing invoices into budget tracking sheet
- Assist with requests from the deposit and lending teams for sales and marketing support
- Oversee orders from departments placed on the online promotional items store and the Fiserv branch ticket store
- Assist marketing team with planning and execution of marketing programs and initiatives
- Utilize EnAct CRM to distribute leads to sales teams
- Monitor customer survey program reporting and interact with business lines as needed
- Coordinate the approval and retention process for advertising materials compliance reviews
- Incorporate Diversity, Equity, and Inclusion messaging into internal and external communications.
- Compliance with all relevant Bank policies and procedures
Required Competencies
- Teamwork - Actively participating as a member of a team to move the team toward the completion of goals. Accountable to team, appreciates views and ideas from team members, respectful to team members. Shares his/her expertise with others. Expresses disagreement constructively. Provides assistance when others need it.
- Attention to Detail - Accomplishes tasks by considering all areas involved, no matter how small. Shows concern for all aspects of the job. Accurately checks processes and tasks. Being watchful over a period of time.
- Communication - Expresses oneself clearly and effectively when speaking and/or writing to individuals or groups. Listens attentively. Ensures that information is understood by all parties. Shares information in a timely manner using the most appropriate method. Presents well-organized information in a group setting.
Preferred:
- Service Oriented - Acts professionally and calmly at all times when interacting with others. Consistently demonstrates concern and courtesy towards colleagues and customers. Treats all people respectfully. Takes personal responsibility for correcting problems. Follows up with individuals to ensure satisfaction with the level of service they have received.
- Dependability - Is considered reliable and consistently goes beyond the routine scope of the normal job duties. Maintains a high degree of flexibility.
- Enthusiasm - Demonstrates a positive attitude toward work performance. Possesses a passion for job duties and customer interaction. Warm, friendly, approachable.
- Experience in messaging related to Diversity, Equity, and Inclusion.
- Bachelor's Degree in Marketing, Communications or related field required
- Professional experience in marketing or related field required (1+ years)
- Intermediate level of PC skills and MS Office (Word, Excel) required (1+ years)
- Graphic Design using Adobe Creative Suite experience preferred
**Northfield Bank is an Equal Employment Opportunity Employer M/F/Disability/Protected Veteran**