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Digital Strategist

2 months ago

New York, United States SideRamp Part time
Job DescriptionJob Description

About SideRamp

SideRamp allows professionals to engage with part-time opportunities in the gig economy, offering a centralized platform that manages high-quality, flexible side gigs. We focus on connecting our users to various freelance and part-time work—from discovering opportunities to streamlining the application process.

We are searching for a dynamic Digital Strategist to join our team on a project-based engagement. If you are passionate about developing and executing digital strategies that drive business growth and impact, we want to collaborate with you

Primary Responsibilities

  • Digital Strategy:Create and implement comprehensive digital strategies that align with our objectives and resonate with our target audience. Stay updated on industry trends and competitor activities to inform strategy development.

  • Content Development:Collaborate with content creators to develop engaging and impactful digital content across various platforms. Ensure content is optimized for maximum reach and engagement.

  • Data Analysis:Utilize data analytics tools to track and analyze the performance of digital campaigns. Use insights to optimize strategies and improve overall campaign effectiveness.

  • Channel Management:Manage digital channels such as social media, email, and websites to ensure consistent branding and messaging. Monitor channel performance and make adjustments as needed.

  • SEO and SEM:Oversee search engine optimization (SEO) and search engine marketing (SEM) efforts to improve online visibility and drive organic and paid traffic to our digital assets.

  • Client Collaboration:Work closely with clients to understand their business goals and tailor digital strategies to meet their specific needs. Provide regular updates and reports on campaign performance.

Requirements

  • Experience:At least 4-6 years of experience in digital marketing or related fields, with a focus on digital strategy development and execution.

  • Education:Bachelor's degree in Marketing, Communications, Business, or a related field. Additional certifications in digital marketing are a plus.

  • Skills:

    • Proven track record of developing successful digital strategies that drive results.

    • Strong analytical skills and ability to interpret data to make informed decisions.

    • Excellent written and verbal communication skills.

    • Proficiency in digital marketing tools and platforms such as Google Analytics, AdWords, and social media management tools.

    • Ability to manage multiple projects simultaneously and meet deadlines.

Note: Job descriptions may have been edited from their original format to ensure fair hiring standards along with consistent formats across all postings. Salary information is not guaranteed and many estimates are based on a yearly, full-time salary. This system can make mistakes.  #LI-remote