Customer Marketing Manager
3 weeks ago
The ideal Customer Marketing Manager will have at least 5 years of progressive experience specifically within the fast-moving consumer packaged goods industry, extensive experience with IRI and/or Nielsen data, and a Bachelor’s Degree.
Why work at HARIBO? The original and iconic Goldbears, created in 1922, have delighted kids and grown-ups for over 100 years Our associates are our most valuable asset. At HARIBO of America we are committed to a comprehensive benefit program that helps our employee stay healthy, feel secure, and maintain a positive work life balance. We provide fully paid health insurance premiums and generous HSA contribution, 11 paid Holiday plus Paid Time Off/PTO, competitive 401(k), tuition reimbursement, and more. Additionally, we offer community involvement opportunities and career growth opportunities.
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Responsibilities:
- Using data to provide insight, analytics, and analysis to facilitate new item distribution forecasts by channel (Grocery, Convenience, Dollar, etc)
- Partner with Business Development team, Marketing team, and external Retailers, Brokers, and Distributors to drive Sales plans around the 4 P’s (Product, Price, Place, and Promotion)
- From the corporate office, develop plans for AMPS- Assortment, Merchandising, Promotion, and Shelving
- Assist in planning, development, and presentation of sales and brand materials at key meetings, trade shows, and industry functions
- Understand the needs, motivations, and priorities of both the Sales team and the Marketing team, becoming the “Voice of Sales” internally and the “Voice of the Brand” to Retailers, Brokers, and Distributors
- Development of high-quality and fact-based Selling Stories and Ready-To-Sell (RTS) materials
- Understand market and category performance (candy, gummi, sugar, etc) through data, identify opportunities to improve national promotions
- 5+ years of progressive experience specifically within the FMCPG industry (fast-moving consumer packaged goods)
- Bachelor’s Degree in Business, Marketing, or related field
- Prior experience working with IRI and/or Nielsen data or related syndicated data
- Ability to travel up to 10% of the time with some overnight stays
- Proficient in MS Office – Word, Excel, and PowerPoint
- Experience creating and delivering formal presentations to decision makers
- Prior experience the candy, confectionery, snack, or related consumer goods industry
- Prior experience working directly for the CPG/Consumer Packaged Goods manufacturer
- Prior experience in sales and business development roles
- Demonstrate strong communication skills, both verbally and in writing
- Ability to manage multiple projects simultaneously
- Strong analytical skills, attention to detail
- Demonstrated ability to partner successfully with other internal teams
What can you expect?
You will be part of a successful family-run company with core values that is growing internationally faster than ever before. We nurture long-term associate relationships, work-life blend, rich learning environment, and a tangible impact in the company's success.
ABOUT YOU:
Are you looking to make a meaningful impact with your work? Do you thrive in a fast-paced environment? Are you a people-person with a passion for the consumer-packaged goods industry? Does working in a growing organization excite you? If the answer is yes, then this is the job for you Working at HARIBO inspires childlike happiness through the impactful work, dedication, and passion for our brand. Come join our team, where our associates are our greatest asset
The Happy World of HARIBO is more than a business; we’re family. We always have been, since our founding in 1920. For the last 100 years, while we’ve expanded internationally and created over 1,000 confectionery treats, we’ve known our talented Associates are behind our greatest successes. That’s why we’re committed to investing in their growth, development and career opportunities.
At HARIBO, you’re empowered to charter your own path with mentoring and support from colleagues throughout the business. We encourage you to try new things, think of possibilities and aim higher – all while having fun delivering moments of childlike happiness to our gummi fans in the U.S.
Our core values and focus on long-term success continue to guide the way we do business every day. Our success story is rooted in our teams, and giving them the autonomy, support and freedom to make the best decisions for our consumers, customers and each other.
We give back to the places where we live and work. We listen to our consumers and get excited about innovation. We encourage diverse schools of thought and nurture inclusivity. We work to inspire joy through sweet treats that are fun to share. Want to know more about us? Please visit Haribo.com.
We’d love to hear more about you.
HARIBO of America, Inc. is an Equal Employment Opportunity Employer and maintains a Drug-Free Workplace. Employment at HARIBO of America, Inc. is subject to post offer, pre-employment drug testing. The Company’s policy is not to discriminate against any applicant or employee based on race, color, sex, sexual orientation, gender identity, religion, national origin, age (40 and over), disability, military status, including protected veteran status, genetic information or any other basis protected by applicable federal, state, or local laws. HARIBO also prohibits harassment of applicants or employees based on any of these protected categories. It is also HARIBO’s policy to comply with all applicable federal, state and local laws respecting consideration of unemployment status in making hiring decisions.
HARIBO is committed to recruiting, hiring and promoting people with disabilities and veterans. If you need an accommodation to assist with completing the electronic application, please contact the location for which you are applying and ask to speak with the human resources representative or email careers-us@Haribo.com.
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