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Marketing Manager
2 months ago
The Marketing Manager will be responsible for generating exposure and awareness for the brokerage, a growing team of agents, and their property listings by implementing various design concepts and marketing campaigns and providing support on miscellaneous office assignments.
1. Creation of property marketing collateral: flyers, Offering Memorandums, Broker Opinions of Value, proformas, signage, email marketing, and social media content
2. Creation of one-off agent design requests: direct mailers, business cards, brochures, promo materials
3. Schedule and coordinate billing for photography/videography shoots
4. Schedule and coordinate billing for signage installations
5. Maintain an email marketing account and database, create eblasts, and track metrics
6. Liaise with third-party web developer and navigate the backend of WordPress to implement necessary site changes, upload content, improve site’s aesthetic, and spot/report bugs
7. Liaise with a third-party social media company, supplying/designing/strategizing/editing content, approving content, and analyzing monthly performance reports
8. Research and schedule demos for new software/technology
9. Assist in the planning of company events, recurring meetings, and explore networking opportunities
10. Plan sponsorship opportunities, keeping track of deadlines and providing all information to organizers and attendees in a timely manner
11. Coordinating with third-party PR company when a notable transaction presents an opportunity for editorial exposure
12. Assist in the go-to-market campaigns for new listings on Costar/LoopNet, troubleshoot Costar’s Marketing Manager platform and assist in coordinating workshop sessions with Costar representatives
13. Explore advertising opportunities with commercial real estate publications
14. Assist in the onboarding of new agents, providing support through materials and access to various resources
15. Work with analyst to produce quarterly south Florida market reports and promote them through various channels
16. Be very familiar with a list of preferred vendors, keeping track of which vendors service which counties
17. Track invoicing for all orders ensuring timely payment
18. Demonstrate an interest in the commercial real estate industry, making an effort to familiarize oneself with who’s who in the industry
Requirements
- 3-5 Yrs. of progressive marketing experience in Commercial Real Estate.
- Knowledge of MS Windows, MS Office applications (Word, Excel, Outlook, and Power Point).
- Bachelor’s degree in Marketing, Communications, Design, or related (Master’s preferred).
- Fluent in English, other languages a plus.
Benefits
Join a luxury growing company with an energetic work environment. Our benefits include:
- Medical, Dental, and Vision.
- 401k
- A generous PTO and Holiday calendar.
- Start-up office environment.
- Growth potential.
- Training and development
Job Type: Full-time
On-site, not a remote position.
We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
