Channel Marketing Specialist

2 weeks ago

Chicago, United States CHIME College of Healthcare Information Management Executives Full time
Job DescriptionJob DescriptionSalary:

The College of Healthcare Information Management Executives (CHIME) is the professional organization for Chief Information Officers and other senior healthcare IT leaders. CHIME enables its members and business partners to collaborate, exchange ideas, develop professionally and advocate the effective use of information management to improve the health and care throughout the communities they serve.

 

Our Mission is to advance and serve healthcare leaders and the industry improving health and care globally through the utilization of knowledge and technology.


Job Purpose

The Channel Marketing Specialist at CHIME is responsible for diversifying our marketing channels and maximizing our presence in the digital health ecosystem. This role will focus on entering new spaces, achieving higher Google rankings, owning advertising initiatives, driving higher SEO, and programmatic advertising. The successful candidate will work closely with key stakeholders and the marketing team to develop and implement channel-specific marketing initiatives that align with CHIME's strategic goals.

 

Duties and responsibilities

  • Collaborate with key stakeholders and the marketing team to develop and implement channel-specific marketing strategies and initiatives.
  • Analyze data to track channel performance, identify areas of improvement, and adjust marketing strategies accordingly.
  • Monitor competitors' activities and market trends to inform marketing strategies and ensure CHIME's competitive edge.
  • Develop and manage relationships with channel partners, including negotiating and managing incentive programs to maximize the effectiveness of marketing efforts.
  • Proactively seek out new business opportunities and channels for growth within the digital health ecosystem.
  • Create, execute, and track successful marketing campaigns across multiple channels, ensuring alignment with CHIME's brand and objectives.
  • Oversee website content, ensuring it is up-to-date, accurate, and optimized for search engine ranking and user experience.
  • Develop and maintain relationships with key media contacts, influencers, and agencies to support content creation and distribution.
  • Monitor and report on marketing campaign performance and ROI, providing insights and recommendations for optimization.
  • Ensure compliance with applicable laws and regulations regarding marketing activities.
  • Support the planning and execution of all media/ad campaigns, collaborating with the Brand and Digital Marketing Teams.
  • Serve as the key point of contact with agencies for the facilitation of online content creation, ensuring consistency and quality across channels.
  • Monitor and utilize data and analytics to optimize content creation strategies for improved performance metrics; use data and analytics tools to support the evaluation of campaign objectives achievement.
  • Perform other duties as required and assigned

Qualifications

  • Bachelor’s degree in Communications, Digital Media, Marketing, or related field is required.
  • 2+ years of marketing experience with increasing levels of responsibility; proven success.
  • 2+ years professional experience with digital media, digital marketing, social media communications and email marketing platforms is required.
  • 2+ years experience contributing to or managing social media accounts is required; coordination of paid social advertising techniques is preferred
  • 1+ year experience maintaining a Contentful website or assisting in content edits and review is required; familiarity with Google Analytics is preferred
  • Experience working in a marketing agency or consultative work environment is preferred.
  • Experience working with a team project management tool (i.e. Asana, Trello, Jira) is preferred.
  • Proven experience in channel marketing, SEO, programmatic advertising, and digital marketing strategies.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent communication and interpersonal skills, with the ability to develop and manage relationships with internal and external stakeholders.
  • Creative thinker with a proactive approach to identifying and pursuing new marketing opportunities.
  • Excellent time-management and organizational skills
  • Ridiculous attention to detail
  • Team-player and builder who can execute and thrive in a fast-paced environment and startup environment within a non-profit, member-centric organization; strong decision-maker with the ability to reorient teams and drive execution cross-functionally when priorities change or are ambiguous.
  • Highly organized and able to multi-task and manage multiple projects and competing priorities without sacrificing accuracy or efficiency.
  • Organized, knowing how to apply a structured approach, but also flexible and adaptable to individual situations.
  • Professional presence and ability to develop strong working relationships with cross-functional teams.
  • Self-motivated and energetic, with an ability to instill this in the team around them.
  • High ethical standards and personal integrity


This is a remote based position. Some travel will be required.

 

CHIME currently requires, as a condition of employment, that employees receive the COVID-19 vaccine and follow all other CHIME COVID-19 safety protocols, unless the employee is granted an exemption in accordance with applicable laws.


remote work

  • Channel Marketing Specialist

    2 weeks ago

    Chicago, United States CHIME College of Healthcare Information Management Executives Full time

    The College of Healthcare Information Management Executives (CHIME) is the professional organization for Chief Information Officers and other senior healthcare IT leaders. CHIME enables its members and business partners to collaborate, exchange ideas, develop professionally and advocate the effective use of information management to improve the health and...

  • Channel Marketing Associate

    3 weeks ago

    Chicago, United States Vusion Full time

    Are you ready to develop the future of retail? As the world’s leader in IoT and data technologies for commerce, our mission is to help retailers and brands use digitalization to become more efficient, more intelligent, and more sustainable—and in doing so, enable more positive commerce. VusionGroup is a fast-growing, fast-paced retail tech company. We...

  • Channel Marketing Associate

    4 weeks ago

    Chicago, United States VusionGroup Full time

    Job DescriptionJob DescriptionCompany DescriptionAre you ready to develop the future of retail? As the world’s leader in IoT and data technologies for commerce, our mission is to help retailers and brands use digitalization to become more efficient, more intelligent, and more sustainable—and in doing so, enable more positive commerce. VusionGroup  is...

  • Channel Marketing Associate

    4 weeks ago

    Chicago, Illinois, United States VusionGroup Full time

    Company DescriptionAre you ready to develop the future of retail? As the world's leader in IoT and data technologies for commerce, our mission is to help retailers and brands use digitalization to become more efficient, more intelligent, and more sustainable—and in doing so, enable more positive commerce. VusionGroup is a fast-growing, fast-paced retail...

  • Channel Marketing Manager

    4 weeks ago

    Chicago, United States Lenovo Full time

    Description and Requirements HELLO MOTO Motorola Mobility (a Lenovo company) is one of the world's fastest-growing smartphone providers, creating groundbreaking, affordable, high-quality products designed and built with the global customer in mind. And it's our people who make this all happen. We are thinkers, risk-takers, and problem-solvers, working...

  • Channel Marketing Associate

    4 weeks ago

    Chicago, United States Vusion Full time

    Are you ready to develop the future of retail? As the worlds leader in IoT and data technologies for commerce, our mission is to help retailers and brands use digitalization to become more efficient, more intelligent, and more sustainableand in doing so, enable more positive commerce. VusionGroup is a fast-growing, fast-paced retail tech company. We believe...

  • Wealth Channel Marketing Manager

    3 weeks ago

    Chicago, United States Financialnarrative Full time

    Northern Trust, a Fortune 500 company, is a globally recognized, award-winning financial institution that has been in continuous operation since 1889. Northern Trust is proud to provide innovative financial services and guidance to the world’s most successful individuals, families, and institutions by remaining true to our enduring principles of service,...

  • Channel Marketing Manager

    2 weeks ago

    Chicago, Illinois, United States Lenovo Full time

    United States of America - Illinois - ChicagoWhy Work at Lenovo We are Lenovo. We do what we say. We own what we do. We WOW our customers.Lenovo is a US$62 billion revenue global technology powerhouse, ranked #217 in the Fortune Global 500, employing 77,000 people around the world, and serving millions of customers every day in 180 markets. Focused on a bold...

  • Product Specialist

    1 month ago

    Chicago, United States Neat Full time

    **Hiring remotely in Chicago.** **Our Company** Neat brings people together with beautifully simple, versatile video devices and experiences. By minimizing the physical and virtual divide, we enable everyone to feel more connected, present and understood, however they prefer to work. We aim to make our technologies so intuitive that terms like "in-office"...

  • Mid-Market Carrier Channel Account Specialist

    4 weeks ago

    Chicago, United States MarketStar Full time

    If you are a current employee who is interested in applying to this position, please navigate to the internal Careers site to apply. About MarketStar: In everything we do, we believe in creating growth, for our clients, our employees, and our community. For the past 35+ years, we have been generating revenue for the most innovative tech companies across the...

  • Channel Marketing Manager

    2 weeks ago

    Chicago, Illinois, United States Celestica Full time

    Req ID: 120530Remote Position: YesRegion: AmericasCountry:USASummaryIf you possess a strategic mindset and are passionate about empowering channel partners and driving business growth in the enterprise and data center markets, we invite you to apply for this exciting opportunity. Join us in shaping the future of the IT industryDetailed DescriptionWe seek a...

  • Marketing Manager, Channels and Alliances

    3 weeks ago

    Chicago, United States Trustwave Full time

    About Trustwave Trustwave is looking for a talented Marketing Manager Channels & Alliances. In this role, you will report to the VP, Field Marketing where you will collaborate across Marketing to develop channel/alliances-oriented content, execute programs igniting market awareness and demand creation for target client segments primarily through Channel...

  • Marketing Specialist

    3 weeks ago

    Chicago, United States Walner Law Full time

    Job Overview: We are seeking a highly motivated and creative Marketing Specialist to join our team. As a Marketing Specialist, you will be responsible for developing and implementing marketing strategies to promote our work and drive brand awareness, generate leads, and increase community engagement. **Duties**: - Develop and execute marketing campaigns...

  • Salesforce Marketing Cloud Specialist

    4 weeks ago

    Chicago, United States TEKsystems Full time

    Senior Salesforce Marketing Cloud (SFMC) Specialist will be responsible for consulting with Communication, Marketing and Business Leads to design customer journeys, build audiences and create campaigns to ensure well-managed production deployments. This specialist will play a critical role in the transformation and modernization of owned-digital channel...

  • Senior Marketing Specialist

    2 weeks ago

    Chicago, Illinois, United States Shared Medical Services Full time

    Senior Marketing Specialist | Full-time Cottage Grove, WI Shared Medical Services has a dedicated team of industry professionals committed to delivering top-notch mobile imaging services across the United States. With cutting-edge equipment and exceptional customer service, we have become a respected provider in the medical imaging field. Join our growing...

  • Lifecycle Marketing Specialist

    2 weeks ago

    Chicago, United States Assetmark Full time

    Job Description: AssetMark is a leading provider of extensive wealth management and technology solutions that power independent financial advisors and their clients. The firm operates a platform that combines fully integrated technology, personalized and scalable service, and curated investment solutions designed to make a difference in the lives of advisors...

  • Marketing Specialist

    2 weeks ago

    Chicago, Illinois, United States Mosaec Full time

    Chicago, Illinois, Job Title Marketing Specialist Job Description Summary As a key member of the Capital Markets Marketing Center of Excellence (COE) in the Americas, the Marketing Specialist is responsible for providing strategic partnership, project management, creative oversight, and coordination and communication for the project team (Marketing and...

  • Marketing Specialist

    3 weeks ago

    Chicago, United States AHA - AMERICAN HOSPITAL ASSOCIATION Full time

    The American Hospital Association (AHA) is a national organization that represents and serves all types of hospitals, health care networks, and their patients and communities. The AHA has two main offices, located in Washington, D.C. and Chicago. We are currently seeking a Marketing Specialist for our Chicago office. This position is a hybrid role (three...

  • Digital Marketing Specialist

    3 weeks ago

    Chicago, United States AMERICAN BOARD OF MEDIC Full time

    May 13, 2024 The American Board of Medical Specialties (ABMS) is seeking a full-time **Digital Marketing Specialist **(37.50 hours per work week)**.** The **Digital Marketing Specialist** position plays an integral part in ABMS’ digital marketing and communications strategy to strengthen its brand awareness and leadership role in the marketplace. As a...

  • Channel Marketing Director, Medicare Advantage

    2 weeks ago

    Chicago, United States The Cigna Group Full time

    The Cigna Group Channel Marketing Director, Medicare Advantage - Hybrid Chicago , Illinois Apply Now The Marketing Director will be responsible for leading the channel marketing team that supports the Cigna Medicare Advantage (MA) business. The MA business is a key business line within the larger Cigna Government business. The Marketing Director will have...