Junior Marketing Analyst

4 weeks ago


Austin, United States augmentjobs Full time
Job DescriptionJob Description

Job Title: Junior Marketing Analyst

Job Overview: As a Junior Marketing Analyst, you will support the marketing team by analyzing market trends, customer behavior, and campaign performance. Your insights will help drive data-driven marketing strategies and improve overall campaign effectiveness. This role is ideal for a recent graduate or entry-level professional with a passion for data analysis and marketing.

Responsibilities:

  • Collect and analyze data on market trends, consumer behavior, and competitor activities.
  • Assist in the development and execution of marketing campaigns by providing data-driven insights.
  • Monitor and report on the performance of marketing campaigns, including ROI analysis.
  • Support the marketing team in segmenting target audiences and optimizing marketing efforts.
  • Collaborate with cross-functional teams to ensure alignment between marketing strategies and business objectives.
  • Prepare regular reports and presentations on key marketing metrics and performance indicators.
  • Stay updated on industry trends and best practices in marketing analytics.

Qualifications:

  • Bachelor's degree in Marketing, Business, Economics, or a related field.
  • 0-2 years of experience in marketing, data analysis, or a related field.
  • Proficient in data analysis tools and software (e.g., Excel, Google Analytics, Tableau).
  • Strong analytical and problem-solving skills.
  • Excellent attention to detail and ability to manage multiple tasks simultaneously.
  • Strong communication skills, with the ability to present data insights clearly.
  • Familiarity with digital marketing platforms and tools is a plus.


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