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Marketing Associate

2 months ago

Philadelphia, United States Setup Winks Full time
Job DescriptionJob DescriptionDescription
Job Title: Marketing Associate
Job Location: Philadelphia, PA
Job Type: Full-time

We are seeking a dynamic and results-driven Marketing Associate to join our growing team. The ideal candidate will assist in the development and execution of marketing strategies, campaigns, and initiatives to drive brand awareness, lead generation, and customer engagement. This position offers an exciting opportunity to work in a fast-paced environment and collaborate across various departments to achieve business goals.
Key Responsibilities
  • Campaign Management: Assist in the planning, execution, and monitoring of marketing campaigns across digital, social, and traditional channels.
  • Market Research: Conduct research on industry trends, customer behavior, and competitor strategies to identify new opportunities.
  • Social Media Management: Manage company social media accounts by creating and scheduling posts, monitoring engagement, and responding to followers.
  • Email Marketing: Assist in the creation, segmentation, and optimization of email marketing campaigns.
  • Collaboration: Work closely with the sales, product, and design teams to align marketing efforts with company objectives.
  • Brand Management: Ensure consistency in brand messaging and visual identity across all marketing materials.

Skills, Knowledge and Expertise
  • Strong understanding of marketing principles and digital marketing tools.
  • Experience with social media platforms, email marketing, and content management systems (CMS).
  • Proficiency in using analytics platforms such as Google Analytics, and familiarity with SEO principles.
  • Excellent written and verbal communication skills.
  • Creative mindset with attention to detail.

Benefits
  • Competitive salary and performance-based bonuses.
  • Health, dental, and vision insurance.
  • 401(k) plan with company match.
  • Paid time off and holidays.
  • Opportunities for professional development and career growth.