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Strategy and Marketing Manager
3 months ago
Title - Retail and Consumer Goods Strategy and Marketing Manager Location - Remote
Duration - 6 Months
Pay rate - $63.38/hr.
Intelliswift Software Inc. conceptualizes, builds, and supports the world's most amazing technology products and solutions. Our team of rich experts from diverse backgrounds contributes to making Intelliswift one of the most reliable partners in IT and Talent solutions. We specialize in delivering world-class Digital Product Engineering, Data Management and Analytics, and Staffing Solutions services to
Fortune companies, SMBs, ISVs, and fast-growing startups.
Job Description
Key Responsibilities:
Oversee the planning, coordination, and execution of retail and consumer goods industry marketing events and sessions, including external events such as NRF as well as internal sales kick-off and conferences
Create compelling event content (e.g., speaker sessions, panel discussions, demo booth) to resonate with our target audience while collaborating with cross-functional teams to ensure alignment on messaging.
Thought Leadership
Work with the Marketing team to drive Retail & Consumer Goods thought leadership content including whitepapers, blog posts, and webinars as a subject matter expert, highlighting innovations and portfolio of products and services.
Work directly with sales and product marketing teams to build compelling customer case studies that include a narrative of customer's challenges, how client helped overcome those, and financial impact.
Partner Alignment:
Work with strategic partners (e.g., Client, Bounteous) to develop join GTM for Retail and Consumer Goods, ensure alignment on strategic priorities and awareness of latest offering and opportunities, and accelerate overall partnership
Strategy Development:
Continuously assess industry trends, competitive landscapes, and customer insights to advise strategic decision-making for our enterprise customers.
The following requirements are relevant to this role:
Strong project management and consulting skillset; including problem-solving, quantitative analysis, executive presence, and communication skills .
5 years of work experience in a leading retail or consumer goods company, management consulting firm, or digital agency .
Functional expertise in marketing or e-commerce, especially in developing digital marketing strategies along with a high-level understanding of the technologies and tactics needed for execution .
Demonstrated passion for digital experiences, digital media and cloud technology .
Strong communication and interpersonal skills with ability to work effectively with people at all levels, with internal and external marketing, sales and technical individuals .
MBA or equivalent advanced degree preferred
Required Skills Events, Retail and Consumer Goods, Marketing, Content, GTM
by Jobble
