ASSOCIATE DIRECTOR, PMX LIFT

4 weeks ago


Chicago IL USA, United States PUBLICIS GROUPE Full time
Company Description

Publicis Media Exchange (PMX) is the global media platform for Publicis Groupe [Euronext Paris FR0000130577, CAC 40]. PMX is an omnichannel activation powerhouse that drives smart application of investment through leveraging scale, marketplace innovation, deeper partnerships and knowledge. PMX is at the forefront of the converging marketplace building data-informed, tech-enabled media to help marketers connect with consumers in a measurable way.

Job Description

We are looking for an experienced Associate Director of Client Enablement to join the growing team and help drive PMX Lift adoption, particularly within our local advanced video solution.

On top of invaluable experience in the fast-growing, evolving ATV landscape, you will offer high visibility with PM agency leadership and executives, the chance to work across a variety of client brands/verticals and the opportunity to collaborate with different teams of experts.

You will report to Executive Vice President, PMX Lift.

This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.

Responsibilities

* Agency team overviews and onboardings, with a view to growing Lift adoption among the PM client base
* Interpret client briefs - helping ensure planning of campaigns rooted in main client understanding
* Act as a subject matter expert on local video capabilities, prepared to explain local planning and buying nuances to internal and external teams
* Maintain relationships between internal and external parties across multiple practice areas, including investment, strategy, data, activation and client teams
* Build net new workflow processes for advanced local video planning, and identify areas for opportunity to expand current processes and drive automation improvement to decrease team level of effort
* Partner with activation team members to ensure Lift campaign strategies remain and unified from plan fruition through execution

Qualifications

* Bachelor's degree
* 5+ years of experience within an agency or media company, including client facing responsibilities
* Experience with Advanced TV, including Addressable TV and/or CTV/OTT, with knowledge of the landscape and confidence explaining the role of advanced video
* Experience preferred with Advanced TV platforms (examples including Ampersand, Dish, Warner/Xandr, Amobee, OpenAP, NBCU AdSmart, Viacom Vantage, Discovery Engage, Vizio, Samsung, Roku)

* Experience with local-based channels, Spot Linear TV and local Addressable
* Experience with process building/workflow documentation
* Other preferred traits include a hand-raising attitude

Additional Information

Our Publicis Groupe motto Viva La Différence means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact hrcompliance_usms@publicis.com.

All your information will be kept confidential according to EEO guidelines.

#LI-Hybrid

Req # 24-3914

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