CRM Specialist

3 weeks ago

Houston TX United States Affinity Executive Search Full time

CUSTOMER SERVICE /CRM SPECIALISTLocation: Houston, TexasSummary: Opportunity for a talented CRM Specialist to lead the customer relationship management efforts for this growing company. As a CRM Specialist you will be pivotal in optimizing the CRM system to enhance customer engagement, streamline sales and marketing processes and drive business growth.Company: A solutions provider of packaging materials for food service, flexible packaging, label and industrial industries with a global presence in the US, India, Korea and China offering multiple products from the latest state of the art plants along with dedicated customer service. . Responsibilities:
Manage and maintain the CRM system to ensure data accuracy, integrity, and completeness.
Collaborate closely with sales, marketing, and customer service for timely updates to the CRM with funnel management, reporting and escalations.
Provide training and support to end-users to ensure they are proficient in utilizing CRM features and best practices.
Monitor CRM performance metrics and generate reports to track KPI s and measure the effectiveness of CRM initiatives.
Identify automation, integration, and enhancement opportunities within the CRM system to improve efficiency and productivity.
Champion a customer-centric approach and drive initiatives to improve customer satisfaction and loyalty.
Campaign set up and management.
Customer segment creation and management.Requirements:
Three to five years
experience with a deep understanding of CRM platforms such as Salesforce, HubSpot and Microsoft Dynamics CRM.
Experience with A/B Testing.
Excellent communication skills both written and verbal with the ability to collaborate effectively internally and with customers.
Strong analytical and problem-solving skills, with a detail-oriented approach to tasks.
Ability to prioritize and manage multiple projects simultaneously in a fast-paced environment.
Familiarity with data management and GDPR compliance principles.
Experience working in the packaging or plastics industry would be viewed favorably.Education and Certifications:
Bachelor s degree in Marketing, Communication, Business or a related field.
Certification in CRM systems and platforms are a plus.

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