ASSOCIATE DIRECTOR, STRATEGIC HEALTHCARE AGENCY ENABLEMENT

2 weeks ago

NY United States IQVIA, Inc. Full time
IQVIA's Digital Enablement Center of Excellence powers exceptional brand experiences, delivering innovative solutions based on a customer-first, insights-driven, and integrated omnichannel vision. We provide authenticated, enhanced data and analytics, innovative fit-for-purpose healthcare technology, and the expertise to enable an effective and adaptable marketing model that drives better quality of care and patient outcomes. IQVIA is the leading global provider of data, advanced analytics, technology solutions and clinical research services for the life sciences industry.

As part of the Digital Enablement Center of Excellence, the Agency Enablement Team is charged with empowering Healthcare Agency partners with tools and resources to successfully partner with their clients. We are focused on enabling our Agency clients with advanced insights, tools, and analytics to help create and deliver effective campaigns for their clients. Utilizing advanced healthcare data and artificial intelligence to deliver insights that help agencies understand their client's market, segment audience, and personalize campaigns. We also offer the tools to activate those insights across multiple channels and platforms, and the analytics to track performance and ROI. As part of the Agency Enablement Team, you can be confident that you are enabling your clients to make the most of their healthcare advertising budgets and improve health outcomes.

Are you somebody that is passionate about partnering with healthcare marketing/media agencies to help them develop Omnichannel solutions? Does the idea of getting up every morning to talk to agency partners and discuss audience strategies, media activation ideas and develop solutions sound like something you would enjoy doing? Are you interested in being at the center of healthcare and marketing technology? Are you a person that can balance the roles of sales, solutioning and service? If so, come join the IQVIA Agency Enablement team as an Associate Business Development Director. As part of the team you'll find a fast-paced, collaborative, and fun work environment where smart people apply their talents to deliver innovative products and services with the objective of ensuring customer satisfaction and delight. We offer competitive compensation and benefits.

Essential Functions:
  • Developing and cultivating a vibrant network of healthcare advertising agency decision makers
  • Identifying new sales opportunities through industry expertise, market research and engaging closely with key stakeholders
  • Driving leads from qualification to close in a rapidly growing and competitive market
  • Sharing motivating sales presentations and demos, and be able to compellingly explain Lasso's unique platform capabilities and overall value proposition
  • Growing and developing our sales team with inventive strategies, thought leadership, and collaborative staff development
  • Identifying opportunities for product development in anticipation of new client needs
  • Becoming an expert on industry use cases and technical needs, and be able to speak to IQVIA as a market solution
  • Communicating buying strategies, testing and outcomes, and new opportunities through strong storytelling and data-driven analysis
  • Leveraging your expertise to improve best practice documentation and client facing articles
  • Escalating client feedback to product and engineering teams to ensure our clients are truly heard

Qualifications:
  • Bachelor's degree or equivalent work experience preferred
  • 6+ years of digital media/ad tech sales experience
  • Deep understanding of the digital media buying ecosystem (programmatic, social, email, etc)
  • Proven track record of success in platform sales and team management
  • Ability to foster new relationships that lead to engagements and collaboration
  • Proficiency in breaking down complex technical problems into business solutions
  • Proficiency in tracking trends and patterns in the healthcare advertising space and developing strategies to drive better patient outcomes
  • Strong presentation and networking skills
  • Excellent written and verbal communication skills
  • Proven ability to work with and influence cross-functional teams
  • Passion for working in a space that sits at the intersection of healthcare and technology
  • Knowledge of agency media planning process, including how programmatic fits alongside social, email and TV
  • Knowledge of paid search and other emerging media channels
  • Familiarity with advertising platforms (Google Ad Manager, Sizmek, DSPs, SSPs etc.)

#digitalenablement

IQVIA is a leading global provider of advanced analytics, technology solutions and clinical research services to the life sciences industry. We believe in pushing the boundaries of human science and data science to make the biggest impact possible - to help our customers create a healthier world. Learn more at https://jobs.iqvia.com

We are committed to providing equal employment opportunities for all, including veterans and candidates with disabilities. https://jobs.iqvia.com/eoe

IQVIA's ability to operate and provide certain services to customers and partners necessitates IQVIA and its employees meet specific requirements regarding COVID-19 vaccination status. https://jobs.iqvia.com/covid-19-vaccine-status

The potential base pay range for this role, when annualized, is $108,500.00 - $184,800.00. The actual base pay offered may vary based on a number of factors including job-related qualifications such as knowledge, skills, education, and experience; location; and/or schedule (full or part-time). Dependent on the position offered, incentive plans, bonuses, and/or other forms of compensation may be offered, in addition to a range of health and welfare and/or other benefits.

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