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Associate Marketing Director
3 months ago
About Us:
Morrie’s is about Moving Life Forward – We connect people to the life they want and play the role of 'automotive advocate' for our customers. As a leading auto retailer, we strive to be the preferred and trusted provider for our team members and customers, and we are committed serving our community.
Morrie's Auto Group is one of the fastest-growing privately-owned dealership groups in the Midwest. We have a comprehensive portfolio of OEM brands, and 29 locations across Minnesota, Wisconsin, and Michigan.
We sell over 20 different brands including: Aston Martin, Audi, Bentley, Cadillac, Chevrolet, Chrysler, Dodge, Ford, Honda, Hyundai, Jaguar, Jeep, Kia, Land Rover, Lincoln, Maserati, Mazda, Mercedes- Benz, RAM, Subaru & Volkswagen
The Associate Director of Marketing is a key leader on the Marketing team and as the strategic marketing partner for the General Managers they are ultimately responsible for the overall marketing plan, marketing budget and go to market strategy for key auto dealerships within Morrie’s Auto Group.
We are hiring for Market1 (Minnesota locations) and Market 2 (Wisconsin locations) leadership roles.
We offer a competitive salary and comprehensive benefits plan, including industry leading compensation and 401k plans, full medical and dental coverage, vision, and paid vacation.
Roles & Responsibilities:
· Develop and execute a strategic marketing plan that aligns with the overall goals of the assigned market and drives customer traffic and revenue growth.
· Work as a collaborative member of the market team to drive brand awareness and customer acquisition through targeted marketing initiatives.
· Collaborate with General Managers, creative, and executive leadership to implement and support initiatives that drive their sales objectives and improve the overall customer experience.
· Mentor and manage marketing team member(s) to help facilitate employee growth while hitting tactical deadlines and execution of campaigns.
· Manage advertising and promotional activities for the market – including budgets, vendor relationships, and store level events.
· Utilize analytics to strategically determine appropriate channels of marketing spend – including OEM contributions.
· Demonstrate behaviors consistent with the company’s expectations of our executives as it pertains to interactions with customers, co-workers, subordinates, and vendors.
· Ability to travel up to 50% of the time to meet with GMs, staff and partners to manage marketing operations.
What Morrie's Offers:
• Comprehensive benefits program, including health care (medical, dental and vision) and 401k and retirement plan with company match.
• Training, resources and opportunities for career advancement
• Paid time off and holidays
• Competitive compensation
What You Offer:
• College degree in Business Administration, Business Management, or a related field preferred
• Minimum of 6+ years in progressive marketing roles
• Experience with dealership marketing and knowledge of the automotive industry is required
• Excellent communicative and consultative skills
• The ability to maintain a high level of professionalism and confidentiality
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.
