Digital Marketing Manager

3 weeks ago

Englewood Cliffs, United States Robert Half Full time

Position Overview:

  • Gain and maintain a working knowledge of the Company's products, customers, and goals.
  • Gain and maintain a working knowledge of existing sales tools (website, app, literature, etc.) and initiatives.
  • Create branded content consistent with overall marketing goals for events, eNewsletters, social media, etc.
  • Lead marketing campaigns from the idea stage through to their execution and implementation.
  • Analyze and use analytics to meet digital marketing goals and improve targeting of specific customer groups.
  • Design and execute projects while conferring with graphic designer, marketing director and other key executives in order to develop approved corporate marketing tools.
  • Explore ways to improve marketing and communications based on changes in the marketplace, new technologies available, and changes in the characteristics and interests of targeted customers.
  • Explore and prepare new digital concepts for added marketing tools.
  • Manage email marketing including distribution of eNewsletters utilizing a digital platform; email distribution.
  • Creatively maintain corporate branding.
  • Propose and implement detailed strategy for corporate B2B social media communication.
  • Curate and manage community experience across all potential social channels (i.e. LinkedIn).
  • Maintain the quantity and quality of content on the company website.
  • Handle strategic online initiatives; monitoring and evaluating online media campaigns to keep them fresh and effective.
  • Stay current with emerging opportunities in the digital marketing world; identify and communicate patterns and trends; leverage into developing initiatives for customer engagement.
  • Report on predetermined corporate KPIs.
  • Utilize CRM and Lead Generation tools to deliver quality leads to sales team.
  • Propose CRM/Lead Generation improvements and new initiatives.
  • Track SEO and identify improvements in driving customers to website.
  • Collaborate with third party consultants as needed to execute digital marketing and ads.
  • Manage projects within the annual marketing calendar and budget; adhering to deadlines and process.
  • Support Studio360Labs
  • Engage in Studio360Labs social media plan; meet yearly commitment and deadlines.
  • Analyze and distribute analytics developed from email marketing efforts.
  • Explore and prepare new digital concepts for added marketing tools.


Requirements

  • Candidate should be hands on and strategic as digital initiative is still in its beginning stages.
  • Someone who can provide the strategy; develop; implement and execute the digital strategy. Not looking for someone to come in and “manage” or “maintain” a digital strategy.
  • Must have experience with Dynamics 365.
  • Able to create, distribute and analyze email campaigns.
  • Skilled in analytics
  • Able to create Marketing hub; Lead Scoring initiative; dashboards; UTM.
  • Lead Generation
  • Must be a self-starter, display initiative.
  • Certificates in fields related to digital marketing and website development/optimization a plus.
  • Google certification is a plus.
  • Good grasp of marketing automation and lead software is also a plus.
  • 5 – 10 years of digital marketing experience including social media and electronic communications required; experience in cosmetics/personal care industry/fashion industry a plus.
  • Marketing education/experience or interest that includes social media and electronic communications a plus.
  • Well-versed in the use of social media as a marketing tool.
  • Experience with website building and optimization is a plus.
  • Proficient in Microsoft Office or related software; 5+ years of MS Dynamics experience preferred.
  • Familiarity with Adobe Creative Suite.
  • CRM experience required.
  • Proficient in project management skills.
  • Excellent time management skills with proven ability to meet deadlines.
  • Strategic thinker; detail oriented, with excellent verbal and written communication skills.
  • Strong analytical and problem-solving skills with ability to analyze and predict return on investment of marketing campaigns and advertisements.
  • Understands website metrics and best practices.
  • Thorough understanding of digital marketing techniques and campaign monitoring.
  • Creativity; ability to think outside the box.
  • Self-starter; able to work independently as well as a team player that is able to work well with others.
  • Ability to work with colleagues at all levels to develop marketing goals and evaluate results.

  • Digital Marketing Manager

    3 weeks ago

    Englewood Cliffs, United States Robert Half Full time

    Position Overview:Gain and maintain a working knowledge of the Company's products, customers, and goals.Gain and maintain a working knowledge of existing sales tools (website, app, literature, etc.) and initiatives.Create branded content consistent with overall marketing goals for events, eNewsletters, social media, etc. Lead marketing campaigns from the...

  • Digital Marketing Manager

    1 week ago

    Englewood Cliffs, United States Robert Half Full time

    Position Overview:Gain and maintain a working knowledge of the Company's products, customers, and goals.Gain and maintain a working knowledge of existing sales tools (website, app, literature, etc.) and initiatives.Create branded content consistent with overall marketing goals for events, eNewsletters, social media, etc. Lead marketing campaigns from the...

  • Digital Marketing Manager

    1 week ago

    Englewood Cliffs, United States OWN Full time

    Senior Conversion Rate Optimization Manager Englewood Cliffs, New Jersey, United States Own is the leading data platform trusted by thousands of organizations to protect and activate SaaS data to transform their businesses. Own empowers customers to ensure the availability, security and compliance of mission-critical data, while unlocking new ways to gain...

  • Senior Digital Marketing Manager

    2 weeks ago

    Englewood Cliffs, United States OWN Full time

    Own is the leading data platform trusted by thousands of organizations to protect and activate SaaS data to transform their businesses. Own empowers customers to ensure the availability, security and compliance of mission-critical data, while unlocking new ways to gain deeper insights faster. By partnering with some of the world's largest SaaS ecosystems...

  • Digital Marketing Manager

    1 week ago

    Englewood, United States Alfa Dental Support, Inc. Full time

    Job Description Job Description We are seeking an experienced and innovative Digital Marketing Manager to join the team at Diamond Braces. The Digital Marketing Manager will be responsible for developing, implementing, and managing digital marketing campaigns that promote our company and orthodontic services. The ideal candidate will have a strong grasp of...

  • Digital Marketing Manager

    4 weeks ago

    Englewood, United States Alfa Dental Support, Inc. Full time

    Job DescriptionJob DescriptionWe are seeking an experienced and innovative Digital Marketing Manager to join the team at Diamond Braces. The Digital Marketing Manager will be responsible for developing, implementing, and managing digital marketing campaigns that promote our company and orthodontic services. The ideal candidate will have a strong grasp of...

  • Digital Marketing Manager

    2 weeks ago

    Englewood, United States Alfa Dental Support, Inc. Full time

    Job DescriptionJob DescriptionWe are seeking an experienced and innovative Digital Marketing Manager to join the team at Diamond Braces. The Digital Marketing Manager will be responsible for developing, implementing, and managing digital marketing campaigns that promote our company and orthodontic services. The ideal candidate will have a strong grasp of...

  • Digital Marketing Manager

    2 weeks ago

    Englewood, United States Alfa Dental Support, Inc. Full time

    Job DescriptionJob DescriptionWe are seeking an experienced and innovative Digital Marketing Manager to join the team at Diamond Braces. The Digital Marketing Manager will be responsible for developing, implementing, and managing digital marketing campaigns that promote our company and orthodontic services. The ideal candidate will have a strong grasp of...

  • Senior Digital Demand Manager, CRO

    3 weeks ago

    Englewood Cliffs, United States OwnBackup Full time

    Own is the leading data platform trusted by thousands of organizations to protect and activate SaaS data to transform their businesses. Own empowers customers to ensure the availability, security and compliance of mission-critical data, while unlocking new ways to gain deeper insights faster. By partnering with some of the world’s largest SaaS ecosystems...

  • Senior Digital Demand Manager, CRO

    3 weeks ago

    Englewood Cliffs, United States OWN Full time

    Own is the leading data platform trusted by thousands of organizations to protect and activate SaaS data to transform their businesses. Own empowers customers to ensure the availability, security and compliance of mission-critical data, while unlocking new ways to gain deeper insights faster. By partnering with some of the world's largest SaaS ecosystems...

  • Digital Audience Strategist, Foods

    2 weeks ago

    Englewood Cliffs, New Jersey, United States Unilever Full time

    Background & Purpose of the JobDigital is changing everything about how consumer goods companies go to market. At Unilever we were at the front of the media revolutions in print advertising in the 1890s, in radio in the 1930s and in TV in the 1960s. Now we intend to be at the front of the digital revolution. At the heart of our response to this Digital...

  • Sr. Manager, Digital Analytics(Media)

    2 weeks ago

    Englewood Cliffs, United States TSR Consulting Full time

    About TSR: TSR is a relationship-based, customer-focused IT and technical services staffing company. For over 40 years TSR, Inc. and its wholly owned subsidiary, TSR Consulting Services, have prospered in the Information Technology staffing business, earning the respect of companies both large and small with well refined candidate screening, timely...

  • Channel Marketing Specialist

    3 weeks ago

    Englewood Cliffs, United States HS Ad North America Full time

    ABOUT US HSAD is a full-service marketing creative agency with offices across the globe. We pride ourselves in getting to the heart of brands’ stories and communicating them with unwavering creativity. Our offering and expertise includes: -Brand & Product Strategy -Digital & Traditional Marketing -Domestic & Global Creative -Trade, Event & Scholarship...

  • Channel Marketing Specialist

    3 weeks ago

    Englewood Cliffs, United States HS Ad North America Full time

    ABOUT US HSAD is a full-service marketing creative agency with offices across the globe. We pride ourselves in getting to the heart of brands stories and communicating them with unwavering creativity. Our offering and expertise includes: -Brand & Product Strategy -Digital & Traditional Marketing -Domestic & Global Creative -Trade, Event & Scholarship...

  • Channel Marketing Specialist

    2 weeks ago

    Englewood Cliffs, United States HS Ad North America Full time

    ABOUT US HSAD is a full-service marketing creative agency with offices across the globe. We pride ourselves in getting to the heart of brands stories and communicating them with unwavering creativity. Our offering and expertise includes: -Brand & Product Strategy -Digital & Traditional Marketing -Domestic & Global Creative -Trade, Event & Scholarship...

  • Digital Marketing Specialist

    2 weeks ago

    Englewood, United States The Crox Group Full time

    Job Title-Digital Media Lead - Website Optimization Location- Englewood, Co Job Type- Full time Responsibilities: Drive innovative website and ecommerce projects that support new customer acquisition and sales growth through dish.com as we launch new site experiences and capabilities to modernize the digital customer experience. Develop a site...

  • Digital Marketing Specialist

    2 weeks ago

    Englewood, United States The Crox Group Full time

    Job Title-Digital Media Lead - Website OptimizationLocation- Englewood, CoJob Type- Full timeResponsibilities:Drive innovative website and ecommerce projects that support new customer acquisition and sales growth through dish.com as we launch new site experiences and capabilities to modernize the digital customer experience.Develop a site merchandising...

  • Digital Marketing Specialist

    1 week ago

    Englewood, United States The Crox Group Full time

    Job Title-Digital Media Lead - Website Optimization Location- Englewood, Co Job Type- Full time Responsibilities: Drive innovative website and ecommerce projects that support new customer acquisition and sales growth through dish.com as we launch new site experiences and capabilities to modernize the digital customer experience. Develop a site...

  • Digital Marketing Specialist

    2 weeks ago

    Englewood, United States The Crox Group Full time

    Job Title-Digital Media Lead - Website OptimizationLocation- Englewood, CoJob Type- Full timeResponsibilities:Drive innovative website and ecommerce projects that support new customer acquisition and sales growth through dish.com as we launch new site experiences and capabilities to modernize the digital customer experience.Develop a site merchandising...

  • Digital Marketing Specialist

    1 week ago

    Englewood, United States The Crox Group Full time

    Job Title-Digital Media Lead - Website OptimizationLocation- Englewood, CoJob Type- Full timeResponsibilities:Drive innovative website and ecommerce projects that support new customer acquisition and sales growth through dish.com as we launch new site experiences and capabilities to modernize the digital customer experience.Develop a site merchandising...