Director of Communications

2 months ago

Dearborn, United States Carhartt Full time

The Director of Communications will be responsible for leading, driving, and executing a communications vision and strategy to deliver a compelling and consistent brand narrative for Carhartt. This role is accountable for devising a holistic communications plan that impacts our 6,000+ associates while enhancing our brand reputation as a premium workwear leader. This position inspires a team to generate breakthrough brand stories engaging new audiences; national, regional, local-consumer-led, industry, and business media. This position is critical to strengthening our connections with our associates and core consumers and diversifying our audience through the lens of building a better world with all hard-working people.


Required Knowledge, Skills & Abilities (“Must Haves”)


  • The Candidate "Must Have" 10 years of in-house corporate/internal communications and public relations experience or equivalent agency knowledge, including at least six years in leadership roles


  • The Candidate "Must Have" the ability to work with multiple senior leadership team (SLT) members and handle high-level communications, including for the company's top executives


  • The Candidate "Must Have" proficiency in crafting consistent and effective messages for both external audiences and internal stakeholders, ensuring alignment and engagement


  • The Candidate "Must Have" a deep understanding of apparel timelines, corporate culture, and consumer behavior within the industry, including knowledge of direct-to-consumer (DTC) and business-to-business (B2B) dynamics


  • The Candidate "Must Have" proven experience managing and navigating crisis situations, including sensitive topics like union negotiations and public relations challenges, and leading communications for the Crisis Management Team (CMT) to provide transparency and develop solutions for associates and stakeholders


Who We Are


We are All Leaders at Carhartt

In our words and by our actions, we strive to emulate the hardworking example set forth by our founder, Hamilton Carhartt. We Lead Business by creating value, delivering on results, and making changes along the way. We Lead Self by being inclusive, recognizing that our differences make us stronger as we strive to build a better world, together, for all hardworking people. We Lead Others by communicating and clearly defining the path as we walk bravely into the future. Working at Carhartt, we are all given a seat at the table and the honor of continuing the legacy.

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