Sr. Marketing Manager

1 week ago

Minneapolis, United States Best Buy Careers Full time
As the Sr. Marketing Manager – Membership, you will lead the development and execution of our customer facing Membership strategies that drive deeper and more meaningful relationships with our customers. You will garner insights for Membership and align them to our overall enterprise growth strategies to deliver integrated plans that deliver business results to continue building (and sustaining) an engaged membership base. You’ll be responsible for seamlessly integrating the program within the rest of the organization by utilizing the various benefits and tiers as well as looking for more ways to bring our Membership and Financial Services offerings closer together. This role will interface with key business owners and leaders within Best Buy as well as external partners. You’ll report into the Director of Membership and there is a direct report.

This role is hybrid and will be in the Richfield, MN office 3 days per week.

What you’ll do
  • Responsible for leading our strategy to grow relationships through member acquisition and engagement while also developing future strategic initiatives for growth with internal teams and external partners
  • Use customer insights and partner with the business team to help shape the future of the My Best Buy memberships offerings
  • Help lead the monetization efforts of our most profitable and engaged customers (our paid members)
  • Manages end-to-end integration within key business and customer relationship strategies across the enterprise
Development
  • Ability to look at relationships with our customers as a whole and determine best overarching strategies for the enterprise
  • Leverage customer insights, historical results, competitive analysis, and applicable trends to recommend new strategies or innovate off existing strategies
  • Develop understanding of the business and membership acumen for excellence in the space in an effort to enable and unlock new opportunities
  • Actively participate in the team process, meeting all timelines and demonstrating personal commitment to their own success as well as the team’s
  • Takes an active role (along with their leader) in their own personal and career development

Basic qualifications
  • 10 or more years of Marketing, Campaign Management, Loyalty, or related experience
  • 6 or more years of people or resource leadership experience (direct or indirect)
  • Self-starter with proven experience leading integrated campaigns
  • Strong attention to detail and exceptional organization
  • Desire and interest in loyalty programs
  • Strong project management skills with the ability to manage multiple campaign timelines
Preferred qualifications
  • Bachelor’s degree in marketing or equivalent industry experience
  • 4 or more years Membership marketing experience
  • 4 or more years Retail experience
  • 4 or more years of experience with vendor relationships and management

What’s in it for you
We’re committed to helping our people thrive at work and at home. We offer generous benefits that address your total well-being and provide support as you need it, especially key moments in your life.
Our benefits include:
  • Competitive pay
  • Generous employee discount
  • Financial savings and retirement resources
  • Support for your physical and mental well-being

About us

As part of the Best Buy team, you’ll help us fulfill our purpose to enrich lives through technology. We bring that to life every day by humanizing and personalizing tech solutions for every stage of life — in our stores, online and in customers’ homes.

Our culture is built on deeply supporting and valuing our amazing employees who make it all possible. We’re committed to being a great place to work, where you can unlock unique career possibilities. Above all, we aim to provide a place where you can bring your full, authentic self to work now and into the future. Tomorrow works here.™

Best Buy is an equal opportunity employer.

Position Type: Full timePandoLogic. Category:Marketing & Biz Dev, Keywords:Marketing Manager, Location:Minneapolis, MN-55423

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