Senior Marketing Coordinator

2 months ago

Chicago, United States Amylu Foods Full time

Amylu Foods is a 100-year-old Chicago-based sausage maker. A pioneer of chicken sausage using fresh, unique ingredients that you can see, we are now an established leader in the category. The company emphasizes controlled manufacturing practices (small batches, hand-crafted products), uses simple, clean ingredients in its products, and maintains an innovative and robust new product development pipeline-constantly developing and introducing new healthy, cutting-edge products that appeal to both top chefs and consumers. Amylu is currently in the process of rapid growth and is expanding our offerings to include new delicious product lines made with organic and antibiotic-free meats, fresh vegetables, natural cheeses, and creative spice blends.



We are looking for a high energy, passionate, and communicative Senior Marketing Coordinator to play an integral role in driving Amylu’s growth. You will be responsible for the initiatives that drive brand awareness, engagement, and sales and assist in the day-to-day marketing operations, helping strategize and execute the go-to market plans. You will help manage our portfolio of products across retail channels and assist in the daily marketing needs for both the Marketing and Sales teams to move the business forward. The successful candidate will have superior communication and project management skills and be able to complete multiple projects with varying deadlines. This is a great position for someone with 2-4 years of experience looking to join an expanding Marketing team at a quickly growing CPG company.


Essential Duties and Responsibilities:

  • Participate in the planning, implementation, and management of comprehensive marketing programs for shopper marketing, e-commerce, and new business initiatives
  • Take part in helping create cohesive, well-rounded campaigns, promoting key milestones and product launches that amplify brand messaging and drive engagement
  • Partner with the sales team to develop a compelling sales and tradeshow materials that link brand strategy to category and consumer needs
  • Create and manage marketing collateral, including pitch decks, that showcase a compelling narrative for vendors, retail partners, and internal use
  • Participate in strategic discussions that prioritize benchmarks across multiple retailers and markets
  • Evaluate programs by analyzing results to determine the success of campaigns and provide ongoing marketing recommendations
  • Monitor the competitor landscape, keeping up with the latest trends and best practices, bringing new opportunities to keep Amylu top of mind for consumers
  • Uphold brand standards in all areas of marketing
  • Participate in the product development process by identifying trends, analyzing opportunities, and assessing the market need
  • Mange all aspects of the brand website
  • Assist Marketing Director/VP with daily objectives to meet key monthly metrics


Qualifications:

  • Bachelor’s degree required
  • 2-4 years of experience, preferably in the CPG space at either a brand or agency
  • Proven track record in managing several projects/tasks while maintaining exceptional attention to detail
  • A self-starter, who can drive projects with limited supervision
  • Strong organizational skills are required
  • Effective communication skills and the ability to collaborate with multiple team members and external vendors
  • Ability to read and understand data
  • Understanding of Excel, Word, and PowerPoint
  • Comfort working in an entrepreneurial culture with a consumer centric mindset


Physical Demands and Work Environment

  • Must be able to lift up to 25 lbs.
  • This position is hybrid, with 3 days required in our Chicago office

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