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Digital Product Manager
2 months ago
Job Title: Digital Product Manager
Duration: 18 months
Location: Austin, TX (work onsite 3 times a week)
Description:
- The Sr Manager, Digital Product Management will primarily support the Client Communications Management Portal and will work within a matrixed organization of marketing stakeholders, product, and technology owners, and business partners to achieve shared objectives of streamlining our overall communication architecture while also driving increased scale and efficiency.
- This role will be responsible for leading the strategy on the platform and product, manage communication on all products and projects, work closely with stakeholders and business partners to remove blockers, manage schedules, manage SOW, and manage the budget for LOB.
- This individual will schedule and manage meetings with stakeholders and business partners and will create and manage a project management dashboard, create and manage presentation decks to influence stakeholders and leadership for future state, and meet regularly with scrum teams, marketing partners, and technical audiences to meet the needs of our customers.
Additional details:
- The Sr Manager, Digital Product Management will primarily support the Client Communications Management Portal and will work within a matrixed organization of marketing stakeholders, product, and technology owners, and business partners to achieve shared objectives of streamlining our overall communication architecture while also driving increased scale and efficiency.
- This role will be responsible for leading the strategy on the platform and product, manage communication on all products and projects, work closely with stakeholders and business partners to remove blockers, manage schedules, manage SOW, and manage the budget for LOB.
- This individual will schedule and manage meetings with stakeholders and business partners and will create and manage a project management dashboard, create and manage presentation decks to influence stakeholders and leadership for future state, and meet regularly with scrum teams, marketing partners, and technical audiences to meet the needs of our customers.
- Own all aspects of the platform, from development and implementation to production, including understanding stakeholder needs, prioritizing potential solutions, and measuring success through key metrics.
- Ensure our technology ecosystem can support the strategic objectives and use cases identified by business and marketing partners.
- Evaluates existing technology, processes, and operating models to identify and capitalize on opportunities for optimization and improvement.
- Advocates for holistic approaches to marketing capability solutions with a focus on automation, scale, and efficiency.
- Provides the bridge between the business and/or marketing stakeholders and the platform and technology teams supporting those products, ensuring priorities are clearly aligned across all-stakeholders.
- In partnership with BSA, understands how platform features, capabilities and enhancements may benefit business and marketing stakeholders, and identifies opportunities for piloting and long-term adoption of both new and existing features.
- Understands business objectives, and supports translating those objectives into detailed use cases, business requirements, and provides all other documentation and input required by technology partners.
- Develop a deep understanding of client needs, build close relationships with key stakeholders, and deliver positive outcome-oriented solutions.
- Supports the development of documentation, training, best practices, and other resources to increase overall adoption and efficiency of the broader team Experience with digital communications spanning a range of needs: marketing, service, regulatory as well as print and digital channels and best practices.
- Strong creative-problem solving abilities, process optimization, and ideation when dealing with complex digital ecosystems.
- Dynamic relationship, partnership, and collaborative skills; a strong teammate with experience working with others to champion initiatives across multiple departments.
- Strong project management skills, including diligence, high sense of responsibility, and the ability to work efficiently, independently, and proactively.
- High degree of comfort dealing with ambiguity, motivated to get results while operating autonomously in a dynamic and fast-moving work environment.
- Excellent communication skills, both written and verbal, as well as the ability to develop concise and effective presentations and communications tailored to specific audiences spanning range of technical, marketing, and strategic backgrounds.
- Familiarity with industry-leading communications and platforms preferred: Salesforce Marketing Cloud, Marketo, PageFlex, OpenText.
- Strong attention to detail. Ability to work well under pressure.