Senior Marketing Specialist

2 weeks ago

Grand Rapids, United States Steelcase Full time


General Information

Country: USA



State: Michigan



City: Grand Rapids



Office Location: PO Box 1967 - - - - -



Date posted: 12-Nov-2024



Business Function: Marketing



Position Type: Full-Time/Regular



Description

We are hiring a Sr. Marketing Specialist in Steelcase‘s Conference & Collaborative segment. This category is committed to evolving our portfolio with new research-based products while maintaining relevance of existing products through continued investment. Your focus will be on executing product line and brand launch tactics for our conferencing segment which includes Coalesse and Viccarbe brand products.
What You Will Be Doing:
  • Executing product line and marketing tactics in support of plans for the assigned products/programs.
  • Tactics may relate to areas such as merchandising, competitive analysis, training development, or pricing.
  • Analyzing customer needs, competitive information and sales trends to assist in decision making regarding product features and functions.
  • Representing and making marketing decisions when working closely with other disciples (engineering, manufacturing, sales, training, marketing services, marketing communications, product development, industrial design) in new product development and lifecycle management.
  • Contributing to the formulation of marketing plans for new or existing products/programs.
  • Answering questions regarding product/program features and competitive information for the field sales and dealer sales professionals.
  • Participating in and/or making presentations to visiting groups for designated product(s)/program(s).
  • Maintaining close liaison with field sales, dealers and customers as part of continuing marketing support and analysis program.
Your Future Team: Our team is motivated by a desire to address evolving needs within the workplace and improving performance with the products we provide. We have a strong desire to provide solutions which support a client‘s brand identity while augmenting their experience. We understand the balance of user needs and the need to support the chooser‘s decision-making process. We rely on the Critical Thinking Model, a close tie to sales and dealers, and our customers to gather market insights and inform our strategies. There‘s a unique opportunity now as we change our operating model to redefine our product and portfolio strategies where a highly motivated individual can make an impact. We are a supportive team that leverages each other‘s strengths and knowledge with a desire for development and success.
Who You Are: You are someone who works well with others in meeting common goals, while also being an effective presenter to internal and external audiences. You can interpret basic sales reporting data and sales processes. And you set reasonable and measurable goals for yourself and consistently makes progress.
Required Skills and Competencies:
  • Bachelor‘s degree in marketing, business, related field or comparable working experience
  • At least 2 years of marketing or sales related experience
Preferred Skills and Competencies:
  • Strong communication & presentation skills
  • Data analytics
  • Knowledge and understanding of industry and market needs
  • Ability to apply strategic thinking across the business
  • Proficient in Microsoft programs, particularly Excel
Who We Are: Steelcase is a global design and thought leader in the world of work. Along with our expansive community of brands, we design and manufacture innovative furnishings and solutions to help people do their best work in the many places where work happens.
Why People Choose to Work with Us: At Steelcase, we put people at the center of everything we do. We understand the role of work and believe that it can bring meaning and purpose to the lives of our customers and our employees. We prioritize supporting our employees both in and out of work, in all aspects of their lives. When we bring our talents together, we make a positive lasting impact through our work and communities. Our Approach to Hybrid Work: At Steelcase, we have always believed that the office is our best place to work. Our workplace is designed to foster collaboration and engagement, providing employees with a space to do meaningful work that drives results. Levels of flexibility vary by role and team, and employees and their leader need to align on expectations of flexibility. What Matters to Us: More than qualifications, we‘re looking for talent and potential. We are proud to have a diverse and inclusive workforce, and we‘re always looking to improve our global community. We value applicants who are comfortable interacting with people different from themselves, building mutual respect and positive relationships. We invite people from all backgrounds and genders to apply. If we can make the application process easier through accommodation, please email us at .
Steelcase provides employment opportunities to all qualified employees and applicants without regard to race, color, creed, genetic information, religion, national origin, gender, sexual orientation, gender identity and expression, age, disability, or veteran status and bases all employment decisions only on valid job requirements. We are proud to be recognized for our inclusive workforce by the Corporate Equality Index for the past nine years.
Steelcase is a MVAA- Silver Level Veteran-Friendly Employer. Steelcase recognizes the amazing experiences and skills that Veteran‘s possess. We encourage all Veterans and Veteran Spouses to apply.
Please see our Working at Steelcase Document for more detailed benefits and compensation information.
If you‘re interested in Steelcase, but this isn‘t the right time or role, join our Talent Community to be updated on future openings in your area(s) of expertise.

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