Lifecycle Marketing Coordinator
4 weeks ago
Job Summary: We're looking for a creative, organized, and detail-oriented Lifecycle Marketing Coordinator to support the full customer and partner lifecycle-from first touch to long-term retention. This role will focus on content, communications, and marketing automation to deliver consistent, high-quality experiences across the SCRAM Systems family of brands, including LifeSafer, Guardian, Monitech, and QuickStart. You'll help plan, create, and execute communications across email, SMS, direct mail, and digital channels. The ideal candidate combines strong writing and organizational skills with a curiosity for marketing technology and data-driven storytelling. Duties/Responsibilities: Content & Communications Support the development of consistent, on-brand messaging across customer and partner journeys Write, edit, and proofread marketing communications for email, web, SMS, print, and in-product touchpoints Coordinate the content calendar across lifecycle stages-awareness, onboarding, retention, and renewal Assist in creating content templates and copy libraries to streamline communications across brands Partner with design and digital teams to ensure all assets align with brand voice and visual standards Support A/B testing of subject lines, content variations, and CTAs to continuously improve performance. Lifecycle & Marketing Automation Build, schedule, and test campaigns in HubSpot, including customer onboarding, reminders, renewals, and re-engagement Support segmentation, personalization, and lead-nurturing strategies across multiple audiences (consumers, affiliates, attorneys, and courts) Monitor performance metrics (open rates, conversions, churn) and provide insights for optimization Maintain clean contact lists, naming conventions, and workflow documentation Help monitor workflow enrollments and troubleshooting automation issues in partnership with the Marketing Communications Manager. Cross-Functional Coordination Work closely with customer experience, operations, and sales teams to align messaging across the customer lifecycle Help ensure consistency in tone and timing between marketing and service communications Support ad hoc communications needs, such as product updates, feature launches, and service notifications Analytics & Reporting Track and summarize key metrics for email, SMS, and automation performance Assist with monthly dashboard reporting and campaign analysis Identify trends and provide actionable insights to improve engagement and conversion Identify underperforming content and propose edits or replacement based on engagement data. Skills/Abilities: Strong organizational skills and ability to manage multiple campaigns simultaneously Analytical mindset with a curiosity for data and performance optimization A collaborative, proactive, and adaptable team player Excellent writing, editing, and proofreading skills with a strong attention to detail Education and Experience: Bachelor's degree in Marketing, Communications, or related field 1-3 years of experience in marketing, communications, or lifecycle marketing Experience with HubSpot or similar CRM/automation platforms (preferred) Physical Requirements (With or without reasonable accommodation): Sitting: Over 70% Fine Motor Movements: Over 70% *** All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
-
Growth & Lifecycle Marketing Manager
1 day ago
Richmond, United States Virginia Staffing Full timeMarketing GeneralistDatavant is a data platform company and the world's leader in health data exchange. Our vision is that every healthcare decision is powered by the right data, at the right time, in the right format. Our platform is powered by the largest, most diverse health data network in the U.S., enabling data to be secure, accessible and usable to...
-
Lifecycle Marketing Lead: Growth
3 weeks ago
Richmond, United States Navient Full timeA financial services company is seeking a Lifecycle Marketing Manager to lead the strategy for acquiring customers and optimizing lifecycle campaigns. This role requires over 5 years of experience in email marketing and expertise in audience segmentation. The ideal candidate will ensure effective execution of lifecycle marketing efforts, focusing on driving...
-
Marketing Coordinator
4 days ago
Richmond, United States StyleCraft Homes Full timeStyleCraft Homes is growing! We are seeking exceptional talent to help continue our mission of Creating Communities that Inspire People to Live Up.We are seeking an entry-level Marketing Coordinator with 1+ years of experience in marketing, communications, PR, or a related field, with interest in residential construction or real estate. The Marketing...
-
Marketing Coordinator
4 weeks ago
Richmond, United States Rising Tide Solutions Full timeAbout Us Welcome to RTS, the innovation lab where data meets discovery! As a premier AI, Data, and Software consulting firm, we specialize in harnessing the power of data and creativity to build groundbreaking solutions that drive businesses forward. We're looking for a Marketing Coordinator to join our team in Richmond, VA. Job Description As a Marketing...
-
Event Coordinator
5 days ago
Richmond, United States J&L Marketing Full time** Attention Candidates with Experience as Brand Ambassadors and Product Specialists! **J&L Marketing is the national leader in creating profitable events for the automotive industry. We provide marketing and advertising solutions for our clients, increasing their sales and profits, and expanding their market share. We research new concepts and analyze the...
-
Growth Marketing Coordinator
24 hours ago
Richmond, United States Lago Full timeMarketing Coordinator Role: Growth Marketing Coordinator Hours: Monday through Friday, 9:00 am - 5:00 pm (GMT-5) Hourly Wage: $8 - $10+ (based on experience) We're looking for a highly skilled Marketing Coordinator with hands-on Klaviyo experience to manage and execute email, SMS, and push marketing campaigns. You'll play a key role in driving customer...
-
Marketing Coordinator
7 days ago
Richmond, Virginia, United States smbw, pllc Full time $60,000 - $90,000 per yearCompany Descriptionsmbw is Richmond's leading interdisciplinary design studio for architecture, interior design, and environmental graphic design. smbw thrives on unique and challenging projects that demand research and sensitivity. Our work spans various typologies, scales, and contexts, and we are dedicated to making a lasting and positive contribution to...
-
Event Coordinator
1 day ago
Richmond, Kentucky, United States J&L Marketing Full time** Attention Candidates with Experience as Brand Ambassadors and Product Specialists **J&L Marketing is the national leader in creating profitable events for the automotive industry. We provide marketing and advertising solutions for our clients, increasing their sales and profits, and expanding their market share. We research new concepts and analyze the...
-
Marketing Coordinator
5 days ago
Richmond, California, United States General Services Corp. Full timeJoin our team at General Services Corporation, where we have provided First Class Service since 1971. As a valued member of our GSC family, you will be part of a supportive and encouraging network that thrives on collaboration and open communication. We believe in nurturing your skill growth and aspirations for professional development.At GSC, we celebrate...
-
SaaS & Lifecycle Team Lead
4 weeks ago
Richmond, United States KPMG US Full timeSaaS & Lifecycle Team Lead II Join to apply for the SaaS & Lifecycle Team Lead II role at KPMG US. KPMG is currently seeking a SaaS & Lifecycle Team Lead II to join our Advisory Digital team. Responsibilities Lead and mentor a team of onshore and offshore (KGS) engineers in delivering L2 support for KPMG's Managed Services and Software as a Service (SaaS)...
