Manager Strategic Initiatives

4 weeks ago


New York, United States Calculated Hire Full time

Manager, Strategic Initiatives

New York, NY - Hybrid (T-Th on Site)

6m. Contract

The Strategic Initiatives Team sits at the intersection between this client's streaming platform and their marquee brands.The Strategic Initiatives Manager will support the wider team in executing linear, digital, social, experiential and event integrations that span the portfolio of brands. They will regularly work with brand and growth marketing teams, as well as portfolio marketing leads, to support the ideation and execution of innovative and impactful cross-functional promotions. The right candidate will dream big, thrive in both a fast-paced start-up environment as well as a complex corporate organization and have strong organizational and interpersonal skills.


Responsibilities:


  • Lead efforts in building support plans for all next-day programming, key specials and simulcasts plus other current priorities airing across streaming platform
  • Support in Media planning strategy and execution
  • Project Manage budgets, timelines, and vendor communication for full-cycle campaigns
  • Build, document and communicate cross-brand marketing plans in support of both streaming platform programming and linear brand priorities
  • Build performance read outs and work with manager to drive insights that optimize future campaigns
  • Provide semi-technical support for promo scheduling using platforms like Syntec
  • Manage all aspects of asset trafficking with brand partners including requesting necessary graphics, copy and appropriate trackable links as well as communicating feedback to team and securing approvals
  • Support team in all current priorities for business efforts and strategic initiatives, including social, digital, linear, experiential and event executions that span the portfolio
  • Assist team with creating and managing decks including coordinating work back plansand review deadlines
  • Serve as a Production Assistant to source clips for contextually aligned promos for brands
  • Provide administrative support for team members including helping with tracking team budget, special projects, setting up meetings and conference calls, etc.


Qualifications/ Requirements


  • Bachelor’s Degree in Marketing, Communications, Digital Media, Marketing, Business, or a related
  • field
  • 5+ years relevantwork experience in Media, Direct-to-Consumer, Entertainment and/or Digital Media
  • Proficiency with MicrosoftOffice suite (especially PowerPoint)
  • Strong collaborative and interpersonal skills
  • Detail-oriented and able to work flexibly acrossdepartments in a dynamic, fast-paced environment
  • Knowledge of currentevent industry trends/thinking
  • Passionate about entertainment, media, and technology
  • Results oriented with a high attention to detail
  • Creative problem-solver; resourceful, able to initiatechange
  • Strong project management skills and understanding of how to manage the priorities of multiple stakeholders in a complex environment
  • Extremely organized and highly motivated
  • A self starter who is able to take ownership of a project and run with it
  • Innovative and creative with positive energy


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