Senior Product Manager 01032

4 weeks ago

New York, New York, United States Nielsen Full time

At Nielsen, we believe that career growth is a partnership. You ultimately own, fuel and set the journey. By joining our team of nearly 14,000 associates, you will become part of a community that will help you to succeed. We champion you because when you succeed, we do too. Embark on a new initiative, explore a fresh approach, and take license to think big, so we can all continuously improve. We enable your best to power our future.

Nielsen Global Media collects billions of data points on what consumers watch and buy. We study consumers in more than 100 countries, and help our clients globally identify unmet needs, develop new products and deliver them in an engaging way. We are constantly evolving, not only in terms of where we measure, or who we measure, but in how our insights can help drive profitable growth.

DESCRIPTION

Responsible for developing, launching, managing, and growing products for Nielsen's Analytics team in Product Leadership: Analyze market trends, gather competitive intelligence and determine customer needs from media advertiser, agency and network clients. Develop and execute go-to market strategy for Nielsen's cross-platform audience measurement products based on proprietary TV panel and big data (set-top box/smart TV) assets. Create user stories, define technical product requirements and prioritize development of key features, capabilities, and enhancements. Create quarterly and yearly product roadmaps with timelines and milestones and ensure the committed product development program is on track. Have a technical understanding of the agile product development process and manage a team of software engineers and data scientists to oversee scrum-based sprint planning, delegate work and execute on roadmap items. Run beta and UAT (User Acceptance Testing) programs with clients prior to product deployment to ensure the product meets customer demands. Build strategic relationships with clients and be the subject matter expert for Nielsen's Analytics product portfolio. Grow the customer base of managed products by carrying out sales pitches, product demonstrations, webinars and technical training sessions. Actively participate in contract negotiations and language revisions/approvals as needed for data acquisition and client usage of product offerings. Tools and technologies used include: backend APIs (Application Programming Interfaces), front-end UX/UI, JIRA, AWS, Confluence, Postman, Smartsheet, Salesforce.

QUALIFICATIONS

Bachelor's degree (U.S. or foreign equivalent) in Business Management, Engineering or a related field with a concentration in business and product management plus three (3) years of experience in the job offered or in technical product management. Must have three (3) years of experience in the following: working with agile product development and scrum process framework; competitive audience measurement landscape, including one of the following domains: (i) audience measurement and targeting, (ii) digital / cross-platform advertising, or (iii) strategic and tactical media planning; using or designing cross-platform media and behavior measurement technologies and/or data collection methods, including each and every one of the following: (i) media panels and consumer research, (ii) advertising tracking technology, and (iii) data matching methods; working with statistical modeling, sample design and weighting, descriptive statistical analysis, and predictive analytics; Client-facing experience in a professional setting; Application Development Life-cycle Management (ADLM) tools including JIRA, JiraAlign, and Confluence; Application Programing Interfaces (APIs); UX/UI; Cloud (AWS); and Salesforce. One (1) year of experience with/in: TV and digital media ecosystem; working with machine learning techniques employed in the consumer research industry; privacy-enhancing technologies (PETs), including cloud-based data clean rooms, data set de-identification, and industry best practices for designing privacy-preserving data processing environments. Salary: $108, ,000 /year, M-F, 40 hours/week.

ABOUT NIELSEN

Enabling your best to power a better media future. Our comprehensive benefits package (including health & wellness plans for full-time employees, 401(k) retirement coupled with a Nielsen match, a generous paid time off policy, and if eligible, a discretionary incentive/bonus) is designed to be inclusive for all employees and families, and we take pride in ensuring that employees are rewarded holistically for the role they are doing and their performance.

Nielsen is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.

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