Director GU Account Marketing

ROLE SUMMARY

The GU Account Marketing Role will be responsible for developing and executing on account strategies for the entire GU (Bladder and prosteate) portfolio as well support late stage pipeline assets.

The Director, US GU Account marketing position will lead marketing strategy specifically focused on organized providers and key accounts (i.e. IDNs, GPOs, community etc). This position will play a critical role in assessing and analyzing account-specific business trends and developing innovative approaches and solutions focused on decreasing barriers at the account level and increasing the quality of care in the US. This position requires strong strategic and analytical thinking, interpersonal and communication skills, and agility to learn and work across multiple stakeholders including the Key Account Management teams, brand teams and the Field Sales teams. This individual needs to manage multiple priorities with multiple brands, have attention to detail, collaborate across the enterprise, and learn from and improve upon existing processes or develop/implement new processes, where appropriate.

ROLE RESPONSIBILITIES

• Lead key account GU portfolio strategy that addresses the key issues and opportunities across a growing portfolio
• Assist the US GU Franchise Lead in the development and refinement of the overarching US GU Franchise strategy and annual operating plan
• Partner closely with KAM Leadership, Brand Marketing to develop and execute annual GU KAM Plans of action
• Develop and prioritize key initiatives to create clear and compelling brand differentiation and to bolster brand value proposition to account customers
• Lead holistic account strategy and execution: aligning provider, GPO and guidelines/pathways access information to uncover key opportunities to grow/defend current market leadership and collaborate with cross-functional colleagues to pilot innovative solutions/ action plan accordingly
• Lead contracting strategy and execution across IDNs and GPOs
• Lead performance reporting, prepare monthly briefing packages for senior leadership to provide updates on performance, key performance indicators, brand priorities, and key opportunities and threats across the GU cancer portfolio
• Work with cross-functional pipeline teams to support provider account needs for late state GU cancer pipeline assets.
• Identify new and emerging opportunities to grow/defend current market leadership and collaborate with cross-functional colleagues to pilot innovative solutions/ action plan accordingly
• Lead performance reporting, prepare monthly briefing packages for senior leadership to provide updates on performance, key performance indicators, brand priorities, and key opportunities and threats

QUALIFICATIONS

• 10+ years of diverse commercial experiences in the pharmaceutical industry: Account marketing, inline and pipeline marketing, market analytics, franchise and corporate strategy, customer and account management
• BS Degree required plus 10 years' experience, or MBA/Master's Degree plus 8 years' experience preferred
• Strong understanding of the US Account environment for Oncology
• Ability to drive change and deal with uncertainty, proven experience in delivering creative approaches to solve issues, and track record of working collaboratively with challenging deadlines and high expectations.
• Role model of our values and behavior
• Strong strategic skills including effectiveness in identifying and addressing major strategic challenges (e.g., new competition, shifting market environment) and the ability to balance short-term needs with long-term vision for the business
• Strong analytical skills including capabilities for translating insights deep customer insights into actionable commercial or engagement plans
• Demonstrated success in a managing multiple assets in a portfolio
• Demonstrated success in working in matrixed environments; proven ability to build and maintain productive and collaborative relationships with key external and internal stakeholders
• Demonstrated track record of leading with compliance and integrity
• Experience developing ops/ business plans and representing novel opportunities, brand plans, and issues management plans to senior leadership
• Strong written and oral communication skills; able to distill key messages and build compelling communication on complex issues

Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.

Relocation support available

Other Job Details

Work Location: On Premise: NYC HQ, Bothell, WA, Lake Forest, IL, Cambridge, MA, San Francisco, CA La Jolla, CA and Collegeville, PA

Relocation support available

Last Day to Apply: Aug

Individual will be required to travel on occasion as needed by the business.

The annual base salary for this position ranges from $161,600.00 to $269, In addition, this position is eligible for participation in Pfizer's Global Performance Plan with a bonus target of 20.0% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life's moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site - U.S. Benefits | ). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States.

Relocation assistance may be available based on business needs and/or eligibility.

Sunshine Act

Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider's name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.

EEO & Employment Eligibility

Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States.

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