Associate Brand Manager
1 month ago
WE HELP EVERYONE BELONG. IT'S OUR PURPOSE.
Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it's powered by the anime content we all love.
Join our team, and help us shape the future of anime
About the role
The (Contract) Associate Brand Manager enables brands and licensors to succeed in our streaming and other omnichannel experiences. You will be an essential partner between our licensors and teams to promote and enable marketing collaborations and events.
- Know your assigned brands thoroughly to enable marketing collaborations that resonate with the brand.
- Be the primary contact for the brand's licensor for requests, provide periodic updates for new and existing brands to each partner, and update changes to the exploitation strategy and rationale behind the change.
- Oversee the exploitation and use of the brand's likeness by coordinating internal and external approvals with Licensors.
- Coordinate marketing promotions for respective Licensors and their associated talent at events/conventions.
- Document team processes on Confluence and keep existing documentation updated.
- Pull and compile data and other reporting metrics while collaborating with other departments for content partners on a regular and ad hoc basis.
- Support the Brand Management team with several administrative and operational responsibilities and daily operations.
As a (Contract) Associate Brand Manager, you will report to the Brand Manager.
We are considering applicants local to our Culver City and Dallas offices.
About You
We get excited about candidates, like you, because...
- You have 2- 3 years of work experience.
- You have 1+ years of partnership management and cross-departmental experience.
- You have experience working in marketing or experience supporting marketing teams.
- You excel at tracking multiple projects in different stages of completion and progress and managing deliverables without intervention.
- You understand working with partners from different cultural backgrounds, including Japanese business culture.
- You like to learn new things and are open to new challenges to handle tasks outside your comfort zone.
- You like implementing efficiency into your workflow.
- Bachelor's degree
- You ideally have some Japanese (reading/writing/speaking) to communicate with Japanese-speaking partners.
- You are willing to travel to support events 2-3x a year.
About the Team
The Brand Management team is instrumental in ensuring the growth and engagement of our streaming platforms and other omnichannels. These platforms must appeal to licensors and their representatives, maintain credibility with our audiences, and set industry standards. The close collaboration with creators and licensors in Japan and our global teams in marketing, communications, content, business development, and product management allows us to cater to a world-class anime experience for our global anime fans
#LifeAtCrunchyroll #LI-Hybrid
About our ValuesWe want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value
- Courage. We believe that when we overcome fear, we enable our best selves.
- Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.
- Service. We serve our community with humility, enabling joy and belonging for others.
- Kaizen. We have a growth mindset committed to constant forward progress.
Our commitment to diversity and inclusion
Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.
We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.
Questions about Crunchyroll's hiring process? Please check out our Hiring FAQs:
Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from email account.
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