Manager, CPG Marketing
2 months ago
WHO WE ARE & WHAT WE DO
Founded by global technology pioneer, Larry Ellison and esteemed physician and author, Dr. David Agus, Sensei Ag is a market-changing AgTech company on a journey to improve human nutrition. Our greenhouse farms align technology with the environment to protect and preserve natural resources, while optimizing how we grow food. Merging agriculture and innovation to achieve sustainable farming practices allows us to grow high-quality, delicious produce year-round.
WHERE IS THIS JOB LOCATED?
This is a Midwest/Northeastern US REMOTE position. The Ideal candidate lives within a 500 mile radius of Philadelphia, PA. Some exclusions may apply.
COMPENSATION
$90, $142,500 / year, Exempt
BENEFITS WE OFFER
- Comprehensive Medical, Dental & Vision Plans
- Prescription Drug Benefits, Employee Assistance Program (EAP) & Employee Wellness
- HSA/FSA
- Basic Life and AD&D & Short and Long-Term Disability
- Paid-Time Off and Travel Assistance Program
- 401K
NOTE: Residents of Hawaii, receive a Comprehensive Healthcare Bundle different from US Mainland plans/programs.
ABOUT THE ROLE
We are looking for a dynamic CPG Marketing Manager to craft and execute marketing plans that propel Sensei Farm's brand forward in the US. You will be a pro at exploring new business models that drive change, keeping sustainability at the core to revolutionize the produce industry.
WHAT YOU WILL DO
- Use your expertise in CPG to develop strategies and guide execution of all Marketing initiatives.
- Ideate and execute new business venture in the US and run online and in-store testing.
- Oversee crop mix, leveraging sales data and consumer feedback, using key Marketing principles.
- Gather and analyze information to identify new markets and customers.
- Evaluate efficacy of marketing campaigns and strategies.
- Be the knowledge hub of trends and developments.
- Be the face of Sensei at trade shows.
- Assist in marketing research to uncover the viability of current and existing products and services.
- Analyze data and evaluate the success of marketing efforts and create new ideas to improve brand marketing.
WHAT SKILLS DO I NEED TO APPLY?
- You have at least FIVE (5) years of experience in CPG Marketing (food/beverage industry experience, preferred.)
- Bachelor's degree in Business, Marketing or related field required; MBA preferred.
- Deep understanding of consumer trends and a passion for sustainability.
- Strong understanding of Nielsen/IRI or equivalent.
- Experience working with Agencies in design, packaging and branding.
- You're a data which and awesome storyteller of brand narratives.
- Proficient with MSOFFICE: Word, Excel and PowerPoint.
- Intimate understanding of traditional and emerging marketing channels.
- Proven success in developing marketing plans and campaigns.
- Strong project management and ability to prioritize workload.
- Metrics-driven marketing mind with eye for creativity.
- Strong understanding of various marketing channels and strategies, both retail and digital marketing.
Bonus points if you have...
- Agriculture or produce experience.
WHY YOU SHOULD JOIN US
Sensei Ag is expanding and seeking highly skilled individuals to be part of our team. Experience a dynamic and collaborative work culture as we revolutionize health and the future of food. We are looking for individuals who are intelligent, yet humble, dedicated and genuine, with grit and lots of it Become a part of our team today
This job description is not intended to be an exhaustive list of all duties, responsibilities or qualifications associated with the job. Other duties may be assigned.
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