Director of Analytics, Market Access Integration
3 days ago
Posted Date: Jun
At GSK, we focus on delivering innovative vaccines and specialty medicines to prevent and treat disease. While much progress has been made in the past few years, more can be done to REDEFINE EXPECTATIONS across infectious diseases, HIV, oncology, and immunology.
As we look to redefine expectations in across our four key therapeutic areas, we need experienced, entrepreneurial-minded leaders to help us on this journey. GSK's US Market Access Enterprise Accounts team is looking for a Director of Analytics, Market Access Account Integration. The focus of the organization couldn't be clearer - we are fueled by a personal passion to give our customers and our patients MORE . More of ourselves, more to fight for and more moments that matter
The Director of Analytics, Market Access Account Integration position is a highly visible role within the Market Access Enterprise Accounts team, reporting to the FVP Market Access Account Integration (West). This role is responsible for thorough customer and competitor analytics to drive strategic planning and account plan development. Strategic accounts includes regional payers, Specialty contract customers (MCOs, infusion and infusion management groups), IDNs, large employers, and coalitions.
This role requires strong communication skills, data analytics experience and familiarity with connecting analytics to business decisions by interacting with several functions, including, Market Access Strategy, Operations & Analytics, other Market Access & Brand Account teams, Finance, Forecasting, Commercial Insights, and external vendors to gain marketplace insights and continually update data sets and tools.
This role will provide YOU the opportunity to lead critical activities to progress YOUR career, these responsibilities include some of the following:
- Responsible for supporting optimization of the Market Access Integration account team and strategic plan through the delivery of end-to-end Enterprise diagnosis resulting in a performance narrative inclusive of customer (field and medical) insight themes, key retailer performance lead / lag metrics, measures for profitable volume growth opportunities (TRxs), and the achievement of business objectives.
- Develop, execute, and maintain individual integrated customer level strategic account plans and quarterly business reviews, including SWOT and market landscape analyses as well as Retail marketing programs / tactics to correct shortfalls and ensure an accurate portrait of each customer opportunity, enabling GSK to maximize profitable immunization growth opportunities. Mutually agree on action steps holding GSK and customer accountable for issue resolution.
- Challenge thinking, create cause to modify / change assumptions or actions and influence innovation with Retail, C-suite, Division and Regional leadership on key market trends and customer behaviors to enable top-down profitable marketing initiatives and more informed top-down decision-making on immunization strategies.
- Provide analysis on key customer metrics and competitive environment to inform contracting decisions and strategies such as Lives- ASO/fully insured, MAPD/PDP, LIS/non-LIS, Benefit designs- copay/coinsurance, tiers, specialty tiers, and LIS Benchmark, Specialty Pharmacy coverage
- Ongoing review of multiple Enterprise data tools for key insights
- Prepare financial analyses and "what if" scenarios to support various strategic and contracting initiatives.
- Analyze unique opportunities and business development opportunities such as, Value-based, Specialty Pharmacy, Retail, and provider-based contracting.
- Monitor customer policies for contract compliance and threats/opportunities including, Prior Authorization, Medical policies, Disease Pathways, Site of Care policies, Specialty and Pharmacy policies.
- Present Market Access Analytics and Intelligence tools to Market Access Integration Accounts.
- Regional Payer Interface: Provide guidance to account directors on opportunities for Enterprise PBM customizers and Leverage Enterprise GPO data for regional payer pull through efforts
- Ensure accuracy of internal metrics including, Lives/MMIT maintenance, Sales, Formulary status and Clients
- Customer facing opportunities as identified and laid out by each Account across the vertical integration.
- Interface with Operations & Analytics on data and analytics tools, Contract Business Case development, contract forecast and contract terms & conditions, understanding language intent and meaning
- Partner with Operations & Analytics to incorporate post-deal analytics into ongoing strategy reviews.
Why You?
Basic Qualifications:
Along with a demonstrated initiative, resourcefulness, and a results-oriented mindset, we are looking for professionals with these skills to achieve our goals:
- 4+ Years of market access experience (e.g., Account management, Analytics, product management).
- 2+ Years of defining, tracking and analyzing key performance measures and make appropriate data-driven decisions.
.
Preferred Qualifications:
If you have the following characteristics, it would be a plus:
- Results driven ability to develop, execute and maintain customer level strategic account plans
- Experience building joint business plans with customers
- Ability to be a self-starter, navigate white space and identify new opportunities to impact customers and patients
- Leadership experience including presentation skills, matrix management and communication and a proven ability to understand strategy and apply across teams, materials, and customers.
- Experience influencing without direct authority across cross-functional teams, working effectively in complex situations and listens/incorporates different perspectives across medical, clinical, commercial, customer and other functions
- Generates multiple novel ideas, solutions, and strategic options to deliver long-term benefits to customer and GSK
- Proven ability to work with and influence internal brand marketing teams on key strategies and business plans, while maintaining relationships with key customers and internal stakeholders
- Understanding of reimbursement and control mechanisms by payer/PBMs
- Understanding of the account planning process, has deep knowledge of the managed care industry and healthcare trends
- Understanding of the laws and regulations covering providers and payers and the ability to apply Compliance Policies and Procedures (CPP) in unstructured and fluid situations
#LI-GSK
Please visit GSK US Benefits Summary t o learn more about the comprehensive benefits program GSK offers US employees.
Why GSK?
Uniting science, technology and talent to get ahead of disease together.
GSK is a global biopharma company with a special purpose - to unite science, technology and talent to get ahead of disease together - so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns - as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).
Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it's also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves - feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.
If you require an accommodation or other assistance to apply for a job at GSK, please contact the GSK Service Centre at US Toll Free) or outside US).
GSK is an Equal Opportunity Employer and, in the US, we adhere to Affirmative Action principles. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.
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