Manager, Product Communications

4 weeks ago

Richmond, Virginia, United States CarMax Full time
8116 - Midtown Office W. Broad Street, Richmond, Virginia, 23220CarMax, the way your career should be

About this job

For 25+ years, CarMax has led the way with an innovative, customer-right way to buy and sell a used car. We are the nation's largest retailer of used cars, with 25K+ associates and 200+ locations nationwide. With best-in-class financial performance, customer satisfaction, and Associate engagement, CarMax is well positioned for continued growth.

This position plays a large role in helping to shape and operationalize the strategic agenda of CarMax's digital Product organization. Responsibilities in this role include working with Product Management and Product Technology leadership to enable the organization to rally around a shared, bold vision; helping to bring clarity to large cross-functional efforts; elevating progress by supporting executive level and organization-wide communications; developing and managing internal and when appropriate, cross departmental communications programs, to drive interest and/or deliver key and consistent messages. In doing so, the role will work closely with the leaders of the Product organization. This position provides a strategic thinker who possesses strong management skills the opportunity to play a leadership role in bringing to life the strategy that will shape the future of a Fortune 500 retailer.

Essential Responsibilities

  • Create and manage communications process for Product to include being the central point of contact for Product communications
    • Develop and execute Product communication plans that educate and raise awareness for our growing suite of products and evolving Product org
    • Partner with Marketing and Internal Communications to ensure brand consistency in Product communications
    • Establish Product templates to ensure consistency in the look and feel of divisional communications
  • Work with Product Management and Product Technology leadership to maintain a communications strategy to inform executives, the broader Product organization, and cross-functional stakeholders on progress towards strategic objectives and performance
    • Consult with leaders, key stakeholders, and subject matter experts (i.e., Internal Communications, Public Relations, Human Resources, etc) to develop, manage, and implement strategic communications in Product
    • Partner with Internal Communications on strategies for any custom messaging related to enterprise-wide communications.
    • Research, develop and implement new and innovative communication mediums and tools to increase communication effectiveness and create excitement
  • Integrate change management and engagement principles into communication plan strategy to build awareness, desire, connection, and to enable action

Qualifications

At CarMax, we dream about "what is possible" with a belief that there is near limitless potential to grow our business. Ideas drive innovation. Innovation drives growth. Growth drives value.

To that end, we're looking for change agents to fuel our next wave of growth. The ideal candidate craves learning, generates ideas, and has a bias for turning insights into action. To perform this job successfully, an individual must be able to:

  • Minimum of 5 years' experience in communications or closely related field
  • Undergraduate degree in a business or communications-related discipline; Advanced degree preferred
  • Think creatively and strategically to address complex/critical issues with a proven track record of thought leadership
  • Take initiative and 'make things happen' with moderate supervision or guidance and with an analytical, proactive, and solution-oriented mindset
  • Flex between big picture thinking and sharp attention to detail
  • Proven record of success developing and executing communication programs to support business goals, communication planning for large organizations preferred
  • Clearly articulate vision, objectives, and progress through exceptional written, visual, and verbal communication
  • Demonstrate exceptional interpersonal skills to build and maintain strong relationships throughout the organization
  • Be courageous to motivate, influence and persuade across various levels of the organization
  • Develop and execute plans and proactively make improvements to processes
  • Proficiency with all MS Office 365 applications and intranet strategy

Upon an applicant's request, CarMax will consider reasonable accommodation to complete the CarMax Job Application.

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