Digital Campaign Coordinator

3 weeks ago

Flint, Michigan, United States Townsquare Ignite Full time

Digital Campaign Coordinator – Townsquare Ignite

Job Overview:

  • Provide pre- and post-sale support to our Ignite Operations team with timely launch, revision and reporting responsibilities
  • Issue campaign pixels and Google Tag Manager containers for placement of campaign pixels
  • Platform transcription or line item creation in TapOrders
  • Collect campaign deliverables and communicate outstanding campaign assets required for execution
  • Create Campaign Live Confirmations, Campaign Pacing Documents and advertiser screenshot decks
  • Assist Digital Campaign Manager in creating customized reports or post-campaign analysis and providing the resources and data needed to tell a compelling story to the client, establishing Ignite as the premiere consultative digital solutions partner
  • Analyze areas within the pre and post-sale workflow that can be improved and create process enhancements; build upon best practices library
  • Quick and effective communication to internal/external stakeholders

Responsibilities:

  • Platform transcription – line item creation in TapOrders
  • Build out pixels and GTM containers for placement of campaign pixels
  • Create mocks in Facebook creative hub
  • Submit vCreative tickets (sunset with Tap)
  • Assist in collecting campaign assets for timely launch and revision
  • Launch O&O AMPED campaigns
  • Create and Quality Assure Campaign Launch Confirmations
  • Create Client Logins for TapClicks
  • Assist in confirming live campaigns in Wide Orbit or CFMing
  • Review call logs for SEM in order to glean insight for reporting
  • Pull screenshots (currently with DB)
  • Send pacing documents
  • Assist in reporting requests
  • Oversee technical approval of proposals being built by our sales strategists
  • Give insight and suggestions for sales for ongoing campaigns based on feedback from our buyer
  • Coaches sales on crafting quality messaging for various tactics (social, SEM, programmatic, etc.)
  • Support local market as client optimizations, revisions, upsells and renewals come in from our post-sale teams.
  • Continually refine and improve continuity between all workgroups.

Qualifications:

  • 2+ Years relevant work experience
  • Past internship experience within the marketing/advertising field welcomed, with strong interest in digital media and/or programmatic
  • Experience with Excel, PowerPoint, Word
  • Outstanding interpersonal and communication skills (verbal and written); eagerness to further develop relationship building skills
  • Natural self-starter who is motivated by curiosity and desire to help clients succeed
  • High energy, passion, accountability, creativity and teamwork mentality are a must
  • Highly organized and focused multi-tasker with strong attention to detail, analytical and project management skills, and can work independently within a team focused organization
  • Manages time; focuses on urgent and important tasks; avoids procrastination; follows up; shows strong attention to detail; meets deadlines
  • Exceptional Communicator. Experience taking the lead in interdepartmental projects
  • Actively listens; clearly and effectively conveys information; uses professional telephone skills; demonstrates effective business writing skills; shows excellent grasp of grammar
  • Exhibits good interpersonal skills; collaborates with others; maintains composure when faced with difficult situations and personalities

Benefits

  • Competitive base plus bonus plan
  • 3 Weeks PTO
  • 9 Paid Holidays (Two personal/floating Holidays)
  • Health, Dental, Vision
  • 401(K)
  • Company provided laptop
  • Continuous training opportunities
  • Unlimited Growth Potential - Ignite is one of our fastest growing divisions and we only promote from within

Why Townsquare Ignite?

Townsquare Ignite is a division of Townsquare Media—the third-largest broadcasting company in the country. We help business owners reach their ideal customers with a combination of programmatic advertising, search engine marketing, and more.

Why You'll Love Working at Townsquare Ignite

We are a team of driven individuals who push ourselves and those around us to develop personally and professionally. You can expect a dynamic and competitive work environment. To foster your success, you'll take part in a comprehensive training program, surrounded by a positive and supportive culture that encourages everyone to develop themselves and others. We've had countless internal promotions, and our goal is to continue the rapid growth of our company. Whatever your professional goals, you'll have the opportunity to make steps toward your target and take your career to new heights

TOWNSQUARE MEDIA BROADCASTING, LLC MAINTAINS A DRUG-FREE WORKPLACE AND IS AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER. APPLICANTS MUST BE ELIGIBLE TO WORK IN THE U.S.

Townsquare Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Townsquare Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Townsquare Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Townsquare Media's employees to perform their job duties may result in discipline up to and including discharge.

#LI-TS1

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