Designer II, Specialty Concept Footwear Design
1 month ago
Your Responsibilities:
- DESIGN
- Own key product designs of performance footwear by creating and presenting upper, midsole, and outsole sketches for specialty concept products based on direction provided by the Merchandise briefs.
- Apply identity principles to maximize perceived value to drive superior aesthetic competitiveness.
- Influence and research direction of work with your design POV on storytelling, color, material, textile, finishes, market, and lifestyle trends to grow the appeal of Brooks Running footwear.
- Stay current in the athletic footwear market, different category trends, and product design innovations across the global network
- Create and manipulate original textile prints on shell patterns and footwear tech packs to connect with our creative foundation CRAFTED BEAUTY.
- Present trend, color palette, and textile graphics at concept debut, PAC meetings as needed, key retailer pre-lines, and sell-in and sales meetings.
- Prepare region-specific color palettes through market awareness and trend/color research.
- Create regional color renderings of specialty concept footwear for review and presentation.
- Ensure Pantone and CSI colors are handed off to Development for each color included in the season to development
- Finalize product details and proactively follow through on the execution of color/print for each product.
- Organize and deliver product design presentations, both physical and digital work including exploratory process, using your evaluation, judgment, and interpretation to select the right course of action.
- Develop a strong point of view and bring forward your own creative ideas; have a clear understanding of what's trending in the market and translate to product concepts
- Provide feedback and guidance to Associate Designers and Designer 1.
- Seek out mentorship from more tenured Designers.
- Respond to design critique with multiple design solutions.
- TEAM COLLABORATION
- Partner within a product creation team and work across product categories on a wide range of complex projects and products to deliver industry-leading products and stories.
- Act as a main point person for Specialty Concepts using your color expertise to create unique color palettes differentiated from in-line and execute original print/patterns for footwear placement.
- Collaborate with Design, Product Marketing, Development and Material Designers to focus on color and print/pattern solutions for success in the market.
- Work closely with the 3D CAD Design Team to ensure a constant flow of information.
- Work closely with the Material Design Group and Product Assessment to ensure new specialty concept footwear material selection meets our fit, feel, and ride quality standards.
- Collaborate with Apparel Graphic Design on head-to-toe product execution within specialty concepts of MRA's.
- Partner with Creative Services of Marketing teams on execution of Event/Collaboration footwear to execute brand vision.
- Work towards becoming a design expert and design leader across other teams – facilitate conversations, lead by example, and show the "how".
- Assist sales reps with any color and trend needs throughout the season.
- Be a trusted partner to the development teams in Asia and our oversea production sites.
- ACCOUNTABILITY
- Maintain calendar/timelines/deadlines that result in timely completion of each product and/or collection
- Use your strong design knowledge to partner with your product teams.
- Answer critique with a curious mindset – propose alternative options after more design exploration.
- Have a strong understanding of the design jet stream to keep informed on what's trending and how this may influence our design.
- Apply your knowledge of prototyping and ability to use handmade models to demonstrate proof of ideas.
- Conduct factory visits once or twice a year to gain insights and maintain a high level of understanding of the footwear manufacturing process.
- Travel as necessary to Asia, Europe, trade shows, races, retailers, or other external events.
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