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Marketing Enablement Advisor, Learning

3 months ago

West Bloomfield Township, Michigan, United States The Cigna Group Full time
The job profile for this position is Marketing Advisor, which is a Band 4 Senior Contributor Career Track Role.

Excited to grow your career?

We value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you, we encourage you to apply

Our people make all the difference in our success.

Role Overview:

The Enterprise Marketing Operations team is looking for a Marketing Enablement Advisor to spearhead a holistic learning and development strategy for our Marketing talent. This individual will be critical to directly influencing our employee net promoter score (eNPS).

Building off existing programs, you will define the evolved strategy and identify key partners / learning platforms (internal + external) to best execute the strategy across Marketing. You will have the opportunity to partner closely with senior marketing leaders across Centers of Excellence and business marketing, our marketing culture and engagement committee, Chief of Staff, and HR business partners to transform the Marketing function.

Key Responsibilities:

  • Develop and activate a holistic learning and development strategy that prepares and inspires new and tenured Marketing talent:
    • Continue to partner with HR leadership to deliver a comprehensive onboarding journey to make new hires feel valued, welcomed, prepared and empowered for long term success
    • Lead and project manage the Marketing on site Orientation event for our new hires
    • Partner with internal and external learning vendors / solutions to deliver learning pathways that target skill development for critical areas of focus
    • Leverage enterprise resources to develop a new marketing mentoring program that drives connectivity and engagement across the function
    • Create and activate a new talent marketplace to solve key business problems and foster new learning experiences across marketing
    • As needed, develop team-specific training and learning roadmaps to address core skill gaps / opportunities
  • Own and manage the annual Marketing mentorship program
  • Own and manage the Marketing Learning Center Iris page as the primary hub for all things Learning and Development
  • Stay abreast of existing enterprise learning resources such as LinkedIn Learning, myUniversity, LMS, Career Portal, , and others to optimize and amplify their use across Marketing
  • Manage existing vendor relationships and identify new partnerships to enhance learning opportunities throughout marketing
  • Establish and monitor Marketing Enablement KPIs to track progress and drive continuous improvement
  • Lead the learning and development process for 1-2 key identified Marketing Operations programs/process that would Marketing organization needs to be trained on.

Core Qualifications/Competencies should include:

  • Candidate should possess a BA and have at least 5 years of relevant work experience (MBA preferred)
  • In-depth knowledge of Marketing trends and best practices across the healthcare category and broader business landscape
  • Knowledge of training and talent development strategies and best practices
  • Strong analytical and problem-solving skills with the ability to anticipate future needs from current information
  • Ability to organize and manage multiple priorities and/or projects using appropriate methodologies and tools
  • Excellent oral, written communication, and presentation skills; Ability to present complex information in succinct, meaningful ways
  • Ability to foster collaboration, value others' perspectives and gain support throughout the organization
  • Adaptable, flexible and able to lead / manage through change
  • Proven track record of delivering impactful and sustainable results
  • Strong business acumen, with proven ability to leverage knowledge base and resources to quickly come up to speed in new areas
  • Ability to work from a Cigna office 3 days a week, as requested by the business

Additional Competencies:

  • Proficiency in MS Office Suite, in particular Excel and PowerPoint
  • Goal-oriented and personally accountable; resourceful and self-directed
  • Interest in working with strategic information and ability to identify trends and derive business insights
  • Extremely detail oriented, with excellent organizational skills
  • Should work well under pressure and able to keep up in a fast-paced environment.
  • Ability to lead, influence and/or indirectly manage up or down as necessary
  • Experience leading talent development and/or training initiatives

If you will be working at home occasionally or permanently, the internet connection must be obtained through a cable broadband or fiber optic internet service provider with speeds of at least 10Mbps download/5Mbps upload.Qualified applicants will be considered without regard to race, color, age, disability, sex, childbirth (including pregnancy) or related medical conditions including but not limited to lactation, sexual orientation, gender identity or expression, veteran or military status, religion, national origin, ancestry, marital or familial status, genetic information, status with regard to public assistance, citizenship status or any other characteristic protected by applicable equal employment opportunity laws.

Please note that you must meet our posting guidelines to be eligible for consideration. Policy can be reviewed at this link.