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Sr. Brand Manager, Cardiology Sales Strategy

3 months ago


Maple Grove, Minnesota, United States Boston Scientific Full time

Additional Location(s): N/A

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit- High Performance

At Boston Scientific, we'll give you the opportunity to harness all that's within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we'll help you in advancing your skills and career. Here, you'll be supported in progressing - whatever your ambitions.

Sr. Brand Manager, Cardiology Sales Strategy

Remote Eligible: Hybrid (3 days/week required onsite)

Onsite Location: Maple Grove, MN US (Primary)

Additional Locations: Arden Hills, MN US

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit- High Performance

At Boston Scientific, we'll give you the opportunity to harness all that's within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we'll help you in advancing your skills and career. Here, you'll be supported in progressing - whatever your ambitions.

About the role:
The Senior Brand Manager is responsible for developing brand strategies, promoting brand growth and expansion across the Cardiology Group (CG) and its three divisions. You will develop and lead the implementation of internal and external communication strategies that support business objectives while increasing CG brand leadership You will be focused on supporting CG sales leadership to effectively communicate and achieve business goals across multiple channels - specifically you will be a critical partner to the President of U.S. Cardiology Sales and Vice President of Portfolio Strategy and Operations

You will also be responsible for developing external storytelling and brand assets that effectively represent CG and elevate our leadership position. You will work in a highly autonomous environment while establishing relationships with internal/external business partners to develop compelling recommendations, drive communication initiatives to completion and help shape the future brand of CG. At Boston Scientific, our products and technologies diagnose or treat a wide range of medical conditions. We continue to innovate in key areas and are extending our innovations into new geographies and high-growth markets. In CG, we design, develop, and produce technologies for diagnosing and treating coronary artery disease and other cardiovascular disorders.

Your responsibilities will include:

  • Strategic Communication Strategy: Works with executive leaders to build & executive a comprehensive communication/brand strategy to support business priorities and align all three divisions under one brand.
  • Develop strategies to enhance revenue growth by focusing leadership on top opportunity Cardiology customers, and Cardiology collaboration initiatives.
  • Facilitate leadership alignment through the development of Cardiology objectives, pipeline decks, and key discussion topics for sales leadership meetings.
  • Partner with sales leadership to gain a thorough understanding of the Cardiology strategies to facilitate discussions to gain alignment across the Cardiology Selling Org.
  • Exhibit professional maturity and help to foster an open, challenging, stimulating, and positive environment that enables colleagues to be their best.

Required qualifications:

  • Bachelor's degree
  • Minimum of 7 years of related experience in Consulting, Marketing, Strategy, and/or Finance
  • Exceptional interpersonal skills to earn and maintain the respect of senior leaders, to respectfully disagree with senior leaders, and/or generate buy-in
  • Creative marketing and communication mindset
  • Excellent communication skills (verbal and written) with ability to create clear and compelling presentations.
  • Demonstrated experience executing brand strategies for leadership
  • Ability to collaborate and work with others in a dynamic, matrix environment
  • Ability to travel 20% as needed.

Preferred qualifications and competencies:

  • Master's degree
  • PR or Communications Experience
  • Medical device or healthcare experience

Requisition ID:587781

As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most - united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do - as a global business and as a global corporate citizen.

So, choosing a career with Boston Scientific (NYSE: BSX) isn't just business, it's personal. And if you're a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you

At Boston Scientific, we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and it is important in our work of advancing science for life and improving patient health. That is why we stand for inclusion, equality, and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we serve. Boston Scientific is proud to be an equal opportunity and affirmative action employer.

Boston Scientific maintains a prohibited substance freeworkplace. Pursuant to Va. Code * , Boston Scientific is providing notification that the unlawful manufacture, sale, distribution, dispensation, possession, or use of a controlled substance or marijuana is prohibited in the workplace and that violations will result in disciplinary action up to and including termination.

Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment. Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements. As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company's policies or protocols change with regard to COVID-19 vaccination.



Boston Scientific is an Equal Opportunity Employer – Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Disability, Veteran