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Digital Marketing
2 months ago
FULLBEAUTY Brands™ is the premier fashion and lifestyle destination for the plus size customer. We are an online and catalog marketplace offering a curated collection of the finest family of plus size brands and thousands of products.
POSITION SUMMARY:
The Digital Marketing & ECOM Coordinator will report to the Marketing & ECOM Manager and help drive online revenue and brand awareness for 2-3 brands. This role involves working on email marketing programs, social media campaigns, and e-commerce reporting and execution. The coordinator will gain exposure to all aspects of digital marketing and e-commerce.
PRIMARY RESPONSIBILITIES:
- Manage and execute email marketing campaigns for 2-3 brands, including setup, testing, and deployment.
- Assist in creating email and social media content calendars.
- Perform site merchandising reporting and execution.
- Own the reporting and metrics for all digital campaigns (email, social media, paid social).
- Support the implementation of email and social media marketing projects across all FullBeauty brands.
- Conduct ongoing competitive analysis of the paid search landscape, including new functionalities and tools, and offer insights based on findings.
MINIMUM QUALIFICATIONS:
- Bachelor’s degree in Marketing or a related field.
- 2-3 years of experience in Digital Marketing, Social Media, and/or Email Marketing.
- Strong analytical skills, computer skills, and proficiency in Excel (including v-lookups and pivot tables).
- Excellent presentation, verbal, and written communication skills.
- Ability to thrive in a cross-functional environment while juggling multiple responsibilities.
- Positive and solution-oriented team player with strong listening skills.
- Creative thinker with the ability to contribute innovative ideas.
- Proficiency with Adobe Analytics and self-sufficiency in analyzing data to drive site merchandising decisions.
- Experience with MailChimp, Klaviyo, or other ESPs is a plus.
WHY JOIN FULLBEAUTY?
- Competitive Health Benefits (Medical, Dental & Vision)
- Employer HSA Contribution
- 401K Match
- Employee Assistance Program
- Hybrid Work Schedule (Corporate)
- Business Casual Attire
- Wellness Initiatives
- 30% Associate Merchandise Discount Across our Family of Brands
- Employee Discount on Travel, Cell Phone Plans and More
- Generous Paid Time Off Program
- Promote From Within Culture
- Commitment to Being an Equal Opportunity Employer
- Life Insurance Benefits
- Internal charity that supports FULLBEAUTY Brands’ associates and their immediate family members during times of extreme hardship
FULLBEAUTY Brands™ is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status.
