Senior Manager
1 week ago
Date Posted: 11/11/2024
Hiring Organization: Rose International
Position Number: 474175
Job Title: Senior Manager - Strategic Insights and Research
Job Location: New York, NY, USA, 10036
Work Model: Hybrid
Shift:
Monday and Tuesday in office(NY)
Hours: 9:00-5:00 or 10:00-6:00pm- flexible
Employment Type: Temporary
Estimated Duration (In months): 6
Min Hourly Rate($): 50.00
Max Hourly Rate($): 55.00
Must Have Skills/Attributes: Analytics, Marketing, Media, Research
Job Description
***Only qualified Senior Manager candidates located near the New York, NY area to be considered due to the position requiring an onsite presence***
Qualifications:
• Bachelor’s (BA/BS) degree in related field
• At least 5-6+ years of experience in related research field (e.g., Marketing, Analytics, Creative, or Content Research) in the Entertainment/Media industry
• Experience in designing, executing, and analyzing qualitative research, including screener development, discussion guide development, analysis, and reporting
• Experience in quantitative research, including survey design, question writing, sample design, and analysis
• Familiarity and/or proficiency with ratings data, social listening tools, and/or secondary data resources (YouGov, YPulse, GWI, Gartner, etc.)
• Ability to turn complex insights into clear, easy-to-understand, and visually compelling deliverables (e.g., presentations, toplines, etc.) that tell cohesive stories
• Ability to use multiple data streams (e.g., custom research, syndicated research, secondary resources, performance analytics, etc.) to effectively communicate insights to the business
• Interest in tracking/analyzing content trends
Senior Manager - Strategic Insights and Research Overview
The Strategic Research and Insights Department is responsible for developing a deep understanding of audiences’ attitudes and behaviors with our content, as well as general viewing trends, to inform the organization’s strategic decision-making.
The ideal candidate is a Media Research professional with a knowledge of/passion for media, entertainment, and consumer insight. The PBE Senior Manager role will focus on conducting research and developing audience insights through a variety of qualitative and quantitative methodologies.
Reporting into a Vice President, the PBE Senior Manager will assist in the design, implementation, and analysis of research to inform Development, Existing Series, Marketing, Programming, Press, and Social Media strategy for unscripted content within the Entertainment Group. You will primarily work on research projects across linear and streaming platforms.
Responsibilities:
• Help conduct proprietary quantitative and qualitative studies focused on targeted audience needs (e.g. monitoring the health of key unscripted series, informing future season development/marketing, concept/pilot testing new ideas, consumer deep-dives)
• Collaborate with internal teams to assess show performance and/or potential
• Effectively handle external vendors by monitoring key timelines and details, including recruitment of respondents, development of research instruments, analysis of data, and delivery of a report with relevant findings
• Assist with managing the client’s online consumer community to drive rich insight for client
Additional Details:
This is a hybrid role. Onsite 2 days/week (Monday and Tuesday) in NY Office.
**Only those lawfully authorized to work in the designated country associated with the position will be considered.**
**Please note that all Position start dates and duration are estimates and may be reduced or lengthened based upon a client’s business needs and requirements.**
Benefits:
For information and details on employment benefits offered with this position, please visit here. Should you have any questions/concerns, please contact our HR Department via our secure website.
California Pay Equity:
For information and details on pay equity laws in California, please visit the State of California Department of Industrial Relations' website here.
Rose International is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender (expression or identity), national origin, arrest and conviction records, disability, veteran status or any other characteristic protected by law. Positions located in San Francisco and Los Angeles, California will be administered in accordance with their respective Fair Chance Ordinances.
If you need assistance in completing this application, or during any phase of the application, interview, hiring, or employment process, whether due to a disability or otherwise, please contact our HR Department.
Rose International has an official agreement (ID #132522), effective June 30, 2008, with the U.S. Department of Homeland Security, U.S. Citizenship and Immigration Services, Employment Verification Program (E-Verify). (Posting required by OCGA 13/10-91.).
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