Lead Adobe Experience Manager

2 days ago

Alpharetta, United States Tech Mahindra Full time

Role: Lead Web Developer/Content Author (Adobe Experience Manager (AEM))

Location: Alpharetta, GA


Job description

Responsible for creating, testing, editing, and maintaining content for our client’s Healthcare Website to achieve business goals. Collaborate with internal teams to advance the strategy around our client’s Healthcare website, implementing new design and layout to help raise brand awareness, generate more dynamic user interactions, support lead generation and more. Create new content on the website, concepting future strategies for the digital experience, implementing web development best practices, and working with partners to bring everything to life digitally. Experienced professional with demonstrable creative writing skills. Perform well under deadlines and be detail oriented. Expertise in content optimization and brand consistency a plus. Support marketing content initiatives to ensure customer engagement, brand consistency and a positive customer experience.


Responsibilities

Develop content strategy aligned with short-term and long-term marketing targets

Collaborate with marketing and design teams to plan and develop site content, style, and layout

Build, edit, and maintain content on our client’s Healthcare website

Implement website best practices to help with the evolution of the digital user journey

Create and publish engaging content

Liaise with content writers to ensure brand consistency

Optimize content according to Search Engine Optimization

Use content management systems to analyze website traffic and user engagement metrics

Manage content distribution to online channels and social media platforms to increase web traffic

Stay up to date with developments and generate new ideas to draw audience’s attention

Perform QA activities


Required Skills and Experience

Proven work experience as a Content author

  • Proven working experience in web programming
  • Top-notch programming skills and in-depth knowledge of modern HTML/CSS
  • Hands-on experience with Adobe Experience Manager (AEM)

Familiarity with at least one of the following programming languages: ASP.NET, JavaScript

Hands on experience with MS Office and WordPress

Hands-on experience with Adobe Experience Manager (AEM).

Knowledge of Search Engine Optimization and web traffic metrics

Familiarity with social media

Attention to detail

Good organizational and time-management skills


Tech Mahindra is an Equal Employment Opportunity employer. We promote and support a diverse workforce at all levels of the company. All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, age, national origin or disability. All applicants will be evaluated solely on the basis of their ability, competence, and performance of the essential functions of their positions with or without reasonable accommodations. Reasonable accommodations also are available in the hiring process for applicants with disabilities. Candidates can request a reasonable accommodation by contacting the company ADA Coordinator at ADA_Accomodations@TechMahindra.com

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