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Marketing and Communications Analyst
4 weeks ago
Seeking an energetic and highly organized Marketing and Communications professional to join our team as an Analyst. You will be pivotal in identifying and capitalizing on communications opportunities, creating and distributing clear and compelling visuals and written content, redefining key processes, providing data-driven insights, and managing daily marketing responsibilities. If you’re skilled at writing, editing, organization and project management - we're looking for you
Responsibilities (including but not limited to):
- Collaborate with team and outside agencies to identify, prioritize, and execute PR
- and content opportunities
- Identify and capitalize opportunities for visibility at key global conferences
- Design, write, and distribute marketing communications
- Update and maintain websites and blog through WordPress and conduct quarterly cleanup of contact data
- Plan, promote, and execute monthly webinars (marketing copy and visuals, registration, operations, and post-event communications)
- Develop and maintain testimonial database
- Support strategic projects (RFP processes, agency reviews, brand positioning, key
- messaging, brand guidelines)
- Coordinate scientific journal publication process (planning, contracting with outside agency, submission tracking, and rights management)
- Edit videos in Adobe Suite and manage YouTube channel
- Manage email inboxes, triaging general inquiries and communication requests
- Represent team at key portfolio project manager meetings to provide process guidance and stay current on initiative plans (attending external forums, as necessary)
- Build knowledge and competencies through professional development opportunities,
- reviewing professional publications, and networking
Requirements:
- Bachelor’s Degree (marketing and communications coursework appreciated but not required)
- Minimum of 3 years of experience in marketing and communications, focused on content creation, PR and events (Webinars, Conferences, etc)
- HubSpot or equivalent email marketing platform proficiency
- Experience evaluating conference opportunities, developing abstracts, and preparing
- briefing packs
- Knowledge of Google Analytics and analytics measurement
- Proficient use of Microsoft Word, PowerPoint, WordPress, SharePoint, and Excel
- Please be prepared to share samples of written and visual communications and complete a writing and editing test
Note: Qualified candidates will be contacted within 2 business days of application. If an applicant does not meet the above criteria, we will keep your resume on file for future opportunities and may contact you for further discussion.
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