Senior Director, Marketing Science

2 months ago

Chicago, United States OMD USA Full time

Senior Director, Marketing Science

As a leading global media network, Omnicom Media Group (OMG) sets itself apart with an agile, client-first approach that helps businesses thrive today and into the future. With more than 21,000 employees globally, OMG has the talent, expertise and clout to deliver unprecedented levels of innovation for our clients. The group is comprised of some of the world's most awarded agencies. From leadership to entry-level talent, we are a diverse mix of ages, genders, ethnicities, skill sets and backgrounds.


Our Marketing Sciences team is at the forefront of this transformation and focuses on extracting growth for our clients through the use of data-driven marketing. The breadth of skills required to lead this transformation is important: our leaders know how to use data:

to inform audience strategies in support of the planning team,

to extract insights on how to optimize campaigns and apply past learnings to support the investment strategy,

  • to measure business outcomes driven by our marketing efforts,
  • to understand drivers for business growth to support our clients marketing decisions.


The Marketing Sciences team is pivotal in the delivery of modern agency services. We are tightly integrated with planning and investment teams to deliver on and exceed our clients business goals.


Responsibilities:

  • We are looking for a Senior Director on the Marketing Science team, a leader who will be accountable for the analytics strategy and for the delivery of our work across audience analytics (audience strategy, audience insights, segmentation, etc.), measurement and business intelligence (measurement framework, learning agenda, optimizations, post campaign analytics, etc.) and advanced analytics (predictive modelling, data science) to lead some of our largest accounts across OMD USA. You will own the relationship with key client and manage a team to drive your vision for the account. You will own the Marketing Science roadmap on this account and will be accountable to drive continuous improvement on our work. Collaboration with other leaders across Planning, Investment and Business Operations is key to deliver on your clients’ business objectives.


External facing responsibilities:

  • Set the vision, strategy and roadmap to deliver bleeding edge marketing sciences solutions on your portfolio of clients,
  • Develop relationships with clients by providing strategic advisory on how data and analytics can help unlock strategic opportunities
  • Encourage creative use of data to solve client’s business challenges and support client’s growth, in close alignment with Planning and Investment teams
  • Deliver thought leadership by exploring new ways to enhance, develop or execute insights through data and analytics (new partners, new technologies, innovative use of existing solutions)
  • Develop best in class data-driven solutions, in collaboration with Planning and Investment teams
  • Become a trusted advisor to client leads and senior clients and consult on audience strategy, measurement, and advanced analytics
  • Share POVs regarding industry changes in the data and analytics space (future of measurement, new data solutions like clean rooms, attention measurement, etc..)


Internal facing responsibilities:

  • Provide methodological support, coaching, training and advice to your direct reports and to the broader OMD teams
  • Actively help to develop and grow OMD Marketing Sciences offerings by contributing to POVs and exchanging knowledge with colleagues at Annalect and in the broader OMG network,
  • Keep in front of industry trends and developments by conducting research, engaging in training and attending industry events


Requirements:

  • Industry Knowledge in marketing analytics and data (1st and 3rd party data solutions, data lakes, data clean rooms, aggregated and user level data)
  • Experience in integrated marketing related to media and/or customer journey development, including budgeting, revenue forecasting, ROI development.
  • Expertise in audience-based marketing and data-driven advertising
  • Solution development: analytic skills, critical thinking and clarifying strategic & operational issues as relates to data and analytics. Problem-solving skills to drive issues to resolution.
  • Proven leadership ability and strong, impactful client relationship experience
  • Stellar communication and presentation skills: we need someone who is articulate, engaging and straightforward – and, above all, can effectively and convincingly translate unstructured business solutions into innovative customer marketing programs
  • Ability to train and coach colleagues for growth: being organized and detail oriented, prioritizing work, business writing & presenting, conducting analysis, and project management (scope, budgeting, timing)
  • Comfortable working in ambiguous situations
  • Passionate about driving change by adopting emerging technologies in the advertising space


Education / Experience:

  • A university degree and 10-12 years of data and analytics experience in advertising, management consulting, marketing or digital consulting
  • Knowledge of agency-side media campaign planning and execution process is desirable, but not required




OMG is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class. For this role, Benefits include: health/vision/dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation, sick, personal days, paid parental leave, and paid medical leave, STD/LTD insurance benefits.

  • Senior Director Marketing, Life Sciences

    1 week ago

    Chicago, United States Tempus Full time

    Passionate about precision medicine and advancing the healthcare industry? Recent advancements in underlying technology have finally made it possible for AI to impact clinical care in a meaningful way. Tempus' proprietary platform connects an entire ecosystem of real-world evidence to deliver real-time, actionable insights to physicians, providing critical...

  • Temporary Director, Marketing Science

    2 months ago

    Chicago, United States OMD USA Full time

    Director, Marketing Science As a leading global media network, Omnicom Media Group (OMG) sets itself apart with an agile, client-first approach that helps businesses thrive today and into the future. With more than 21,000 employees globally, OMG has the talent, expertise and clout to deliver unprecedented levels of innovation for our clients. The group is...

  • Senior Director, Product Marketing- Life Sciences

    2 months ago

    Chicago, United States Clarivate Analytics US LLC Full time

    Role Overview:The Senior Director of Product Marketing for Life Sciences & Healthcare is responsible for supporting go-to-market activities and organizational enablement of Clarivate's Life Sciences & Healthcare portfolio. The role drives strategic marketing plans to nurture and grow the product portfolio, including earning new revenue and enhancing customer...

  • Marketing Director

    5 days ago

    Chicago, United States Griffin Museum of Science and Industry Full time

    Job DescriptionJob DescriptionAbout Us: The Griffin Museum of Science and Industry is the largest and most interactive science museum in the Western Hemisphere. The Griffin Museum of Science and Industry (Griffin MSI) exposes guests of all ages to awe-inspiring exhibitions that spark curiosity and bring science to life. Griffin MSI’s mission – to inspire...

  • Associate Director, Marketing Science

    2 months ago

    Chicago, United States OMD USA Full time

    As a leading global media network, Omnicom Media Group (OMG) sets itself apart with an agile, client-first approach that helps businesses thrive today and into the future. With more than 21,000 employees globally, OMG has the talent, expertise and clout to deliver unprecedented levels of innovation for our clients. The group is comprised of some of the...

  • Associate Director, Marketing Science

    2 months ago

    Chicago, United States OMD USA Full time

    As a leading global media network, Omnicom Media Group (OMG) sets itself apart with an agile, client-first approach that helps businesses thrive today and into the future. With more than 21,000 employees globally, OMG has the talent, expertise and clout to deliver unprecedented levels of innovation for our clients. The group is comprised of some of the...

  • Senior Director of Resident Engagement

    5 days ago

    Chicago, Illinois, United States Brookdale Senior Living Full time

    Job SummaryWe are seeking a highly skilled and experienced Senior Director of Resident Engagement to join our team at Brookdale Senior Living. This is a key leadership role that requires a strong passion for delivering exceptional resident experiences and a proven track record of success in senior living operations.Key ResponsibilitiesDevelop and implement...

  • Senior Director of Marketing

    1 month ago

    Chicago, United States CAVALLO Full time

    Cavallo’s Senior Director of Marketing will oversee the development and execution of a strategic marketing strategy focused on growth and brand awareness to ultimately deliver demand creation and capture. This role requires a visionary leader with a proven track record in marketing, team leadership, and cross-functional collaboration.A typical day for the...

  • Senior Director of Marketing

    2 months ago

    Chicago, United States CAVALLO Full time

    Cavallo’s Senior Director of Marketing will oversee the development and execution of a strategic marketing strategy focused on growth and brand awareness to ultimately deliver demand creation and capture. This role requires a visionary leader with a proven track record in marketing, team leadership, and cross-functional collaboration.A typical day for the...

  • Senior Product Marketing Manager

    2 months ago

    Chicago, United States AltaThera Pharmaceuticals Full time

    Senior Product Manager/Associate Director of MarketingAltaThera Pharmaceuticals, a precision medicine company using innovative science to improve patient care is seeking a Senior Product Manager/Associate Director of Marketing. The Company has a collaborative and start-up culture with potential for significant career growth for entrepreneurially driven...

  • Senior Product Marketing Manager

    2 months ago

    Chicago, United States AltaThera Pharmaceuticals Full time

    Senior Product Manager/Associate Director of MarketingAltaThera Pharmaceuticals, a precision medicine company using innovative science to improve patient care is seeking a Senior Product Manager/Associate Director of Marketing. The Company has a collaborative and start-up culture with potential for significant career growth for entrepreneurially driven...

  • Senior Director, Leadership Giving

    3 months ago

    North Chicago, United States Rosalind Franklin University of Medicine & Science Full time

    Job DescriptionJob DescriptionPosition SummaryAs a member of the Division of Institutional Advancement (IA), the Senior Director of Leadership Giving (Senior Director) will serve as a member of the individual and planned giving fundraising team. The Senior Director manages the processes of identification, qualification, cultivation, and solicitation of...

  • Senior Director, Marketing

    17 hours ago

    Chicago, United States teamworkonline Full time

     JOB TITLE: Sr. Director, MarketingDEPARTMENT: Marketing & EventsORGANIZATION: Marquee Development REPORTS TO: SVP, Marketing & EventsFLSA STATUS: ExemptBEING PART OF THE TEAMOur business is a team sport that began on a field with baseballs and bats and has evolved into one of the most recognizable brands in sports and entertainment through Cubs...

  • Senior BD and Marketing Manager- Global Life Sciences

    1 month ago

    Chicago, United States Esquire Recruiting, LLC Full time

    Senior BD and Marketing Manager- Global Life Sciences | Global Law Firm | Chicago, IL Our prestigious and globally recognized AM LAW 50 law firm client is hiring an experienced law firm Senior Business Development and Marketing Manager to support their Global Life Sciences practice area in their Chicago HQ office.The Senior Business Development and Marketing...

  • Senior BD and Marketing Manager- Global Life Sciences

    2 weeks ago

    Chicago, United States Esquire Recruiting, LLC Full time

    Senior BD and Marketing Manager- Global Life Sciences | Global Law Firm | Chicago, IL Our prestigious and globally recognized AM LAW 50 law firm client is hiring an experienced law firm Senior Business Development and Marketing Manager to support their Global Life Sciences practice area in their Chicago HQ office.The Senior Business Development and Marketing...

  • CPG Marketing Science Consultant

    2 months ago

    Chicago, United States Bee Talent Solutions Full time

    We’re seeking a CPG Marketing Science Consultant to join our Client's Measurement Team!Responsibilities:Be the primary driver of performance improvement across some of our top advertisers through a mix of learning-agenda strategies, experimental design, causal analytics, and ads efficacy solution prototyping.Lead measurement, research, and learning plans...

  • CPG Marketing Science Consultant

    2 months ago

    Chicago, United States Bee Talent Solutions Full time

    We’re seeking a CPG Marketing Science Consultant to join our Client's Measurement Team!Responsibilities:Be the primary driver of performance improvement across some of our top advertisers through a mix of learning-agenda strategies, experimental design, causal analytics, and ads efficacy solution prototyping.Lead measurement, research, and learning plans...

  • Senior Director Search Performance Marketing

    4 days ago

    chicago, United States Empower Media Full time

    SENIOR DIRECTOR, SEARCH PERFORMANCE MARKETINGAbout Empower MediaEmpower is America’s largest woman-owned media agency. We develop proactive partnerships with our clients, leaning into the mantra of "What If". We challenge the status quo and uncover incremental sources of growth through proprietary technology. We put brands in attention-grabbing...

  • Director of Market Research and Insights

    5 days ago

    Chicago, Illinois, United States Marketing Management Analytics, Inc. Full time

    About the RoleWe are seeking a highly skilled and experienced Director of Market Research and Insights to join our team at Marketing Management Analytics, Inc. As a key member of our organization, you will play a critical role in driving business growth through data-driven insights and strategic market research.Key ResponsibilitiesLead and consult with...

  • Associate Creative Director, Art

    1 month ago

    Chicago, United States rEvolution Marketing Full time

    Job DescriptionJob DescriptionSalary: rEvolution is one of the leading independent, international, and fully integrated sports marketing, consulting, and media agencies. Founded in 2001 with a focus on representing brands in sports, we provide our clients with a full-service marketing approach, including sponsorship consulting, media planning and buying,...