Ad Operations Supervisor

2 weeks ago


Atlanta, United States Synergy Interactive Full time

Job Description:

The Ad Operations Supervisor will oversee and optimize our advertising operations to maximize revenue and efficiency. This role requires a strategic thinker with strong leadership skills, exceptional analytical abilities, and a solid understanding of digital advertising platforms and technologies. The ideal candidate will be proactive, detail-oriented, and thrive in a fast-paced environment.

Key Responsibilities:

  • Develop and execute strategic plans to optimize ad operations processes and workflows for seamless campaign delivery.
  • Manage a team of ad operations professionals, providing leadership and support to enhance performance and productivity.
  • Collaborate with media planners and subject matter experts to align ad operations strategies with campaign goals.
  • Monitor and analyze key performance metrics and industry trends to identify optimization opportunities.
  • Implement best practices for ad trafficking, campaign management, ad quality assurance, and full funnel optimization.
  • Oversee the integration of ad technologies and platforms (e.g., ad servers, DSPs, SSPs, DMPs) to streamline operations and improve performance.
  • Build and maintain relationships with advertising partners, vendors, and technology providers to stay updated on industry developments.
  • Ensure compliance with relevant regulations and industry standards, including GDPR, CCPA, and IAB guidelines.
  • Prepare regular reports and presentations for senior management, communicating performance insights and trends.

Qualifications:

  • Bachelor’s degree in business, marketing, advertising, or a related field; advanced degree preferred.
  • 7+ years of experience in digital advertising operations, with a proven leadership track record.
  • Strong understanding of the digital advertising ecosystem, including ad serving technologies, programmatic advertising, ad exchanges, and data management platforms (e.g., DCM, Google Tag Manager, Google Analytics, DV360).
  • Excellent analytical skills and proficiency in data analysis tools.
  • Strong communication and interpersonal skills, with the ability to collaborate effectively with internal and external stakeholders.
  • Proven leadership experience managing and developing high-performing teams.
  • Ability to thrive in a fast-paced, dynamic environment with a focus on results and continuous improvement.


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