Product Manager
Found in: Appcast Linkedin GBL C2 - 2 weeks ago
OB DESCRIPTION:
This position will develop Camber's marketing strategies for all new products, have overall product management responsibility for assigned product portfolio and work closely with the sales team, supply chain management and other cross-functional departments, to drive business growth and achieve both revenue and market share targets for new products.
MAJOR DUTIES AND RESPONSIBILITES:
- Develop products through insights from market research and customer buying behavior
- Define key features, specifications, and requirements of the product based on customer preferences
- Establish strategies for product pricing and positioning
- Manage the budget of multi-disciplinary teams involved with product development
- Assist with product launches and marketing campaigns
- Conduct competitor research to learn more about customer needs
- Perform profit analysis and forecasting to develop or improve product marketing strategies
- Create project timeline and implementation schedules
- Identify and approach potential distributors
- Practice discretion when discussing the production roll-out and maintain confidentiality
MINOR DUTIES AND RESPONSIBILITIES:
- Provide training, product knowledge, direction to the field sales team to ensure that they are well equipped with scientific and communication skills
- Work with cross-functional teams like medical affairs, learning and development, research and development, etc
- Develop brand strategies/plans for the product range along with market penetration strategies along with market research and competitor analysis
- SWOT analysis of product line and guiding sales team to tap the opportunities and growth in the product sale
- Create brand inputs for promotion VA, LBL, Newsletter flipcharts, or digital campaigns like website or app launch or webinar series
- Conduct meetings, scientific symposia. CME's, conferences, and ensuring brand visibility in the target audience segment of the pharmaceutical industry, which are healthcare professionals and hospitals
- Product forecasting, new product pipeline strategy, new product pre-launch, and launch strategy and post-launch, new initiatives for product growth strategy
QUALIFICATIONS:
Education:
- BS required
- MS or higher degree a plus.
- 2-5 years experience in pharmaceuticals mandatory
Experience:
- Critical Thinking
- New launch experience
- Work collaboratively
- Basic Understanding of US pharmaceutical environment with regards to generics and pricing
- Excellent Customer Service skills
- Excellent verbal and written communication skills
- Creative and able to present various solutions
- Energetic, enthusiastic, and motivational disposition
- Strong communication, presentation skills
- Ability to grasp concepts
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