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Account Manager

2 months ago

Bentonville, United States Outdoor Cap Company Full time

Outdoor Cap has been servicing the needs of the headwear industry for 47 years and is one of the world’s largest companies focused on business-to-business sourcing and manufacturing headwear. With customers in retail, team sports, golf, promotional products and more, working at Outdoor Cap is an opportunity to be part of a growing business building amazing products for some of the world’s greatest brands and companies.



The Account Manager - Promo reports to the Head of Sales, Promo and leads strategy, development, and execution for promo customers. This sales leader is responsible for establishing vision and strategy, implementing operational plans, and delivering programs and product offerings that create value for the customer and support Outdoor Cap’s strategic business plan. The Account Manager is directly responsible for supporting all aspects of sales plan execution and for maintaining the health of the customer relationship by focusing on development, distribution, management, and execution. Guides the strategic planning, implementation, and tactical execution of the business plans for Outdoor Cap products alongside the Director of Strategic Accounts and Head of Sales, Promo.


Essential Duties and Responsibilities

  • Works to support the financial goals of Outdoor Cap
  • Functions as the main point of contact for key customers and builds effective and influential relationships at the buyer and management levels.
  • Promotes growth in existing and new customers
  • Maintains customer loyalty through the highest level of service and commitment
  • Leads a business planning process that establishes vision, strategy, and operational plans; and helps provide definition of goals and targets
  • Provides creative and opportunistic solutions to adversity in order to achieve targets
  • Understands and articulates customer needs and opportunities in order to develop sales, product and merchandising plans that are clear in direction and purpose
  • Leads the sales and product development lifecycle through effective collaboration with Product Development, Design, Sourcing, Marketing, Processing and Production teams
  • Aligns with all departments to ensure flawless and timely program execution
  • Gains knowledge of Business Intelligence to ensure data accuracy, accurate forecasting and utilize sales and inventory reporting to deliver insights that help drive the business
  • Communicates and collaborates with Production, Warehouse and Distribution teams to ensure on time delivery
  • Builds meaningful relationships with team members across the organization
  • Provides guidance for internal and external sales representatives and networks
  • Communicates regularly and effectively with Director of Strategic Accounts and Head of Sales, Promo
  • Maintains a strong awareness of the marketplace, competition, trend, and innovation, while communicating those findings to the broader organization as necessary.
  • Demonstrates a robust knowledge of Outdoor Cap’s brands, products, and systems
  • Maintain & continue to develop relationship with customers which can be leveraged for Outdoor Cap long term success.
  • Continuously assess customer goals and strategies to determine an optimal sales plan for Outdoor Cap
  • Actively participates and engages with the National Account Managers and Director of Strategic Accounts through collaboration, communication and best-practice sharing.
  • Manages multiple promo accounts and adjusts sales tactics and procedures as appropriate for each customer
  • Upholds Outdoor Cap's Mission-Vision-Values and Founder’s Pillars by acting with integrity; working together as a team; treating each other with respect

Skills and Competencies

  • Teamwork and Collaboration {Demonstrates commitment to team members and engages in collaborative communication across all departments. Effectively sets priorities and manages timelines in order to get work done through others. Shows respect, builds trust and manages conflict with transparency and careful consideration. Analyzes situations, thinks before acting and uses sound judgment when making decisions and offering solutions.}
  • Strategic Capacity {Reimagines the future and connects it to the present in ways that others can understand and own. Establishes focus and sets goals and priorities. Effectively communicates vision and strategy. Maintains a high level of awareness and understanding of the marketplace, industry trends and competition. Analyzes opportunities and offers innovative and practical solutions to bring new ideas to market. Formulates action plans and considers organizational and systematic implications.}
  • Customer Service {Demonstrates commitment to our customers and represents Outdoor Cap in a professional manner. Provides exceptional service and responds to customer needs with urgency, thoughtfulness, and attention to detail. Maintains operational awareness. Effectively presents Outdoor Cap’s strengths, capabilities, offerings, and value proposition. Establishes vision and strategy with the customer and develops joint business plans that capture key goals and priorities.}
  • Financial Acumen {“Know your numbers.” Demonstrates commitment to accurate sales forecasting, demand planning and inventory management. Maintains awareness of all cost centers, including factory, royalty, commission, inventory and operational cost-to-serve. Develops pricing and promotional strategies that contribute to Outdoor Cap’s financial goals. Effectively communicates plans, projections, and results across the organization, and provides thoughtful narrative on contributing factors.}
  • Intermediate level computer experience in Microsoft Office products
  • Excellent communicator (visual, written and verbal) and a creative thinker with the ability to use data to inform decisions
  • Highly collaborative, able to establish and maintain relationships and displays strong leadership abilities to influence and work cross-functionally
  • Excellent time management, multi-task oriented, organized, and keen sense of personal accountability. Is highly motivated with strong work ethics and demonstrated flexibility to meet tight deadlines
  • Strong negotiation skills required.
  • Must be comfortable in high-pressure situations with a win-win attitude and willingness to take ownership of providing a total customer solution.

Education and Qualifications

  • Bachelor’s degree from an accredited university or institution in Business, Marketing or related field, or combination of relevant education and experience.

Physical/Mental Requirements

  • Must be able to remain in a stationary position (seated) 80% of the day and occasionally reach, bend and move inside the office to access files and product.
  • Domestic travel up to 30%
  • Required to have close visual acuity to perform computer tasks and operate other office machinery.
  • The person in this position frequently communicates with internal and external customers and must be able to exchange accurate information in a clear manner.
  • Ability to move 10-20 lbs occasionally throughout day.
  • Occasional lifting of up to 40lbs in limited trades show environment.
  • Able to hear a telephone ring.

  • Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.