Paid Media Strategy Marketing Manager

3 weeks ago

New York, United States US Tech Solutions Full time

Duration: 5 months contract


Job Description:

  • Client is looking for Digital Marketing Manager in the Go-to-Market (GTM) team, who will play a critical role in developing and executing innovative, high-impact media plans that drive user acquisition and engagement and manage multi-million-dollar campaigns across various digital channels, working closely with our external agency partners and internal GTM leads to deliver measurable results.


Responsibilities:

  • Campaign Strategy & Execution: Develop and execute comprehensive paid media strategies across various channels to achieve marketing objectives.
  • Agency Partnership: Serve as the primary liaison with our media agency, managing day-to-day communication, workflow, and performance. Conduct weekly campaign reviews to ensure alignment and optimal results.
  • Budget Management: Oversee the paid media budget, ensuring that spend is strategically allocated and aligned with campaign goals and overall marketing efforts.
  • Performance Analysis & Optimization: Continuously analyze campaign performance, identify areas for improvement, and implement optimizations to maximize ROI.
  • Cross-functional Collaboration: Collaborate effectively with internal teams including GTM leads, Product Managers, Media Lab, and Growth Lab to ensure cohesive campaign execution.
  • Reporting & Insights: Present bi-weekly performance reports to stakeholders, highlighting key metrics, challenges, and opportunities.
  • Process Improvement: Contribute to building and refining processes for paid media planning, execution, and measurement.


Experience:

  • 5+ years of experience in paid media or digital growth marketing.
  • Skills or processes candidates must have to be considered for the role.
  • Strong understanding of the application of Ads with expertise in direct response advertising solutions.
  • Knowledge of online measurement and attribution, ad operations, and the broader media landscape.
  • Experience marketing a digital consumer product or mobile app.
  • Familiarity with media measurement methodologies and incrementality measurement.
  • Excellent communication and collaboration skills, with experience working cross-functionally.
  • Proficient in creative production and direct response media best practices.
  • Strong analytical skills with the ability to utilize quantitative and qualitative insights to inform strategy and decision-making.


Skills:

  • Paid Media
  • Media measurement methodologies and Incrementality measurement.
  • Campaign Strategy & Execution


Education:

  • Bachelor's degree or equivalent practical experience.



About US Tech Solutions:

US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit www.ustechsolutions.com.


US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.



Recruiter Details:

Name: Deepak

Email: deepak.s@ustechsolutionsinc.com

Internal Id: 24-25574

  • Paid Media Strategy Marketing Manager

    2 weeks ago

    new york city, United States US Tech Solutions Full time

    Duration: 5 months contract Job Description:Client is looking for Digital Marketing Manager in the Go-to-Market (GTM) team, who will play a critical role in developing and executing innovative, high-impact media plans that drive user acquisition and engagement and manage multi-million-dollar campaigns across various digital channels, working closely with our...

  • Paid Media Strategy Marketing Manager

    3 weeks ago

    new york city, United States US Tech Solutions Full time

    Duration: 5 months contract Job Description:Client is looking for Digital Marketing Manager in the Go-to-Market (GTM) team, who will play a critical role in developing and executing innovative, high-impact media plans that drive user acquisition and engagement and manage multi-million-dollar campaigns across various digital channels, working closely with our...

  • Paid Media Strategist

    1 month ago

    New York, United States Vicarious Agency Full time

    Paid Media Strategist Location: New York NY (remote) Role Overview: Vicarious Talent Agency is recruiting a Paid Media Strategist for a digital agency in NYC. This role combines strategy development with handson execution across multiple digital platforms. The position is remote allowing for flexibility to work from anywhere. Some travel may be required...

  • Paid Media Manager

    2 weeks ago

    New York, United States deodato.co Full time

    deodato.co is an NYC-based boutique digital marketing agency, powering growth programs for an impressive list of e-commerce brands. We act as a high-touch agency, managing the growth of marketing channels, and as a consultancy, advising across all aspects of our client’s customer acquisition program. We are ultimately responsible for our client’s digital...

  • Senior Client Partner, New York

    2 weeks ago

    New York, United States Paid Full time

    About Us At #paid, we’re on a mission to empower creators to do what they love—create. Our marketplace connects vetted creators with some of the world’s most iconic brands, like McDonald’s, Samsung, and Disney, fostering authentic collaborations that drive real business results. We’ve built a marketplace that solves big challenges in the creator...

  • Paid Media Specialist NY

    1 week ago

    New York, United States Talentburst Full time

    Paid Media SpecialistAny additional information you require for this job can be found in the below text Make sure to read thoroughly, then apply. 100% Remote 12 months contract We are looking for an experienced media planner and strong project manager to support the North American paid marketing workstream with a strategic focus on driving growth and...

  • Client Partner, New York

    2 weeks ago

    New York, United States Paid Full time

    About Us At #paid, we’re on a mission to empower creators to do what they love—create. Our marketplace connects vetted creators with some of the world’s most iconic brands, like McDonald’s, Samsung, and Disney, fostering authentic collaborations that drive real business results. We’ve built a marketplace that solves big challenges in the creator...

  • Senior Client Partner, New York

    1 month ago

    New York, United States Paid Full time

    About Us At #paid, we're on a mission to empower creators to do what they love-create. Our marketplace connects vetted creators with some of the world's most iconic brands, like McDonald's, Samsung, and Disney, fostering authentic collaborations that drive real business results. We've built a marketplace that solves big challenges in the creator ecosystem,...

  • Client Partner, New York

    1 month ago

    New York, United States Paid Full time

    About Us At #paid, we're on a mission to empower creators to do what they love-create. Our marketplace connects vetted creators with some of the world's most iconic brands, like McDonald's, Samsung, and Disney, fostering authentic collaborations that drive real business results. We've built a marketplace that solves big challenges in the creator ecosystem,...

  • Associate Director, Biddable Media

    2 weeks ago

    New York, United States SSCG Media Group Full time

    Title: Associate Director, Biddable Media (Paid Social)Location: RemoteOverview: SSCG Media Group (SSCGMedia.com) is one of the largest full-service, 100% pharma-focused strategic media planning and buying group in the world and is a proud member of the Omnicom Health Group Family.Be a part of a forward thinking, creative and entrepreneurial team. Join an...

  • Media Supervisor

    2 weeks ago

    New York, United States MODCO Media Full time

    MEDIA SUPERVISOR Summary of Position:Responsible for overseeing plan execution (strategic planning & plan implementation) that translates clients’ marketing and advertising objectives into overarching media campaigns and works within a cohesive cross-platform media recommendation. Develop unique interactive plans, inclusive of custom programs, that are...

  • Paid Media Specialist NY

    1 week ago

    new york city, United States TalentBurst Full time

    Paid Media Specialist 100% Remote 12 months contract We are looking for an experienced media planner and strong project manager to support the North American paid marketing workstream with a strategic focus on driving growth and awareness for Square. In this role, you will help build highly impactful campaigns and test into incremental opportunities. You...

  • Associate Director, Biddable Media

    4 weeks ago

    New York, United States ad+one Full time

    Location: NYC (Hybrid) Associate Director, Biddable Media (Paid Search/Paid Social) Salary: DOE $115k-$130k Our client, a fast growing, innovative, independent media agency in NYC is seeking an Associate Director, Biddable Media (Paid Search/Paid Social). They are seeking a paid media professional with a proven track record. This role offers the chance to...

  • Paid Media Strategist

    4 weeks ago

    New York, New York, United States Direct Agents Full time

    Role OverviewDirect Agents seeks a highly skilled Paid Media Strategist to join our team. As a key member of our client experience team, you will partner with clients on both a strategic and tactical level to drive critical success for their businesses.ResponsibilitiesAct as a primary point of contact for assigned client accountsDevelop a deep understanding...

  • Manager, Digital Marketing

    4 weeks ago

    New York, United States House of Blues Full time

    Job Summary: Title: Manager, Digital Marketing & Strategy (Spirits) Location: New York, NY (Full-Time, On-Site) The Role: Roc Nation is seeking a Sr. Specialist, Digital Marketing & Strategy. The Digital Marketing Manager is responsible for the functional and operational success of Armand de Brignac Champagne’s digital properties and social channels...

  • Strategic Media Planning Leader

    4 weeks ago

    New York, New York, United States Publicis Health Media Full time

    Publicis Health Media Job OpportunityCompany OverviewPublicis Health Media is a leading healthcare marketing agency that helps pharmaceutical and biotechnology companies bring new treatments to patients. We're looking for a highly skilled and experienced Strategic Media Planning Leader to join our team.Job DescriptionAs a Strategic Media Planning Leader, you...

  • Social Media Marketing Manager

    4 weeks ago

    New York, New York, United States Glossier Inc Full time

    We are a beauty-focused company seeking a highly strategic and creative thinker to develop and execute our social media marketing strategy.This individual will be responsible for managing our social media content, including planning and creating engaging content, growing our audience, and measuring the success of our social media efforts.The ideal candidate...

  • Manager, Digital Marketing

    3 weeks ago

    New York, United States Roc Nation Full time

    Job Summary: Title: Manager, Digital Marketing & Strategy (Spirits) Location: New York, NY (Full-Time, On-Site) The Role: Roc Nation is seeking a Sr. Specialist, Digital Marketing & Strategy. The Digital Marketing Manager is responsible for the functional and operational success of Armand de Brignac Champagne's digital properties and social channels and...

  • Associate Director, Biddable Media

    2 weeks ago

    new york city, United States SSCG Media Group Full time

    Title: Associate Director, Biddable Media (Paid Social)Location: RemoteOverview: SSCG Media Group (SSCGMedia.com) is one of the largest full-service, 100% pharma-focused strategic media planning and buying group in the world and is a proud member of the Omnicom Health Group Family.Be a part of a forward thinking, creative and entrepreneurial team. Join an...

  • Associate Director, Biddable Media

    2 weeks ago

    new york city, United States SSCG Media Group Full time

    Title: Associate Director, Biddable Media (Paid Social)Location: RemoteOverview: SSCG Media Group (SSCGMedia.com) is one of the largest full-service, 100% pharma-focused strategic media planning and buying group in the world and is a proud member of the Omnicom Health Group Family.Be a part of a forward thinking, creative and entrepreneurial team. Join an...