Director of Marketing
2 months ago
We are Evenly
Evenly is Orthodontics in-a-box for dentists. Our vision is to become the outsourced Orthodontic solution for every dental office in America and lead the transition to Invisalign Orthodontics for this $250 billion industry. Headquartered in Washington D.C., Evenly is backed by the world’s leading venture capital investors. We are committed to the highest standards of patient care and clinical expertise in each of the dental practices we support.
About this Job
We are looking for a talented and driven Director of Marketing focused on patient and doctor relations. This on-site role in Bethesda, Maryland, offers an exciting opportunity to lead both B2B and B2C marketing efforts in a rapidly growing company. You will be instrumental in driving our marketing strategy, enhancing brand visibility, and increasing market penetration in both the dental practice sector and among Evenly Invisalign patients. You will work closely with the CEO, COO, Head of Sales, and others to directly impact the growth and success of the business.
What you'll be doing
- Visit dental practices to understand the needs of our business partners at a grass root level.
- Design and implement comprehensive marketing strategies that effectively target both B2B and B2C audiences, ensuring alignment with the company's overall business objectives.
- Develop and execute targeted marketing campaigns aimed at dental practices, including content marketing, email campaigns, webinars, trade shows, and direct outreach to promote our products and services.
- Create and manage consumer-focused marketing initiatives to attract and retain Evenly Invisalign patients. Develop patient education materials, social media campaigns, and digital marketing strategies to enhance patient engagement and brand loyalty.
- Oversee the development and consistency of the brand’s messaging, visual identity, and positioning across all channels, including within dental practices. Ensure that the brand resonates with both dental professionals and patients.
- Build and nurture strong relationships with dental practices, industry partners, and patients. Implement customer engagement strategies that foster loyalty and long-term partnerships, ensuring our brand is a known and trusted name within the industry.
- Collaborate with internal teams and external agencies to produce high-quality marketing materials, including signage, brochures, case studies, videos, blog posts, and social media content tailored to both B2B and B2C audiences.
- Manage the company’s online presence, including the website, social media channels, and email marketing platforms. Optimize digital campaigns for lead generation and patient acquisition.
- Track, analyze, and report on the effectiveness of marketing campaigns. Utilize data-driven insights to optimize performance and maximize return on investment.
- Develop and implement strategies to increase brand awareness among both dental practices and patients. Utilize a mix of signage, digital marketing, public relations, and community engagement initiatives to boost the brand’s visibility and reputation.
- Establish and maintain strong relationships with key stakeholders, including dental practices, patients, industry partners, and influencers. Leverage these relationships to enhance brand reputation and expand market reach.
- Plan and execute dental industry events, and patient-focused events to drive brand awareness and generate leads.
What we're looking for in our candidates
- Demonstrated ability to create effective marketing copy that is succinct and well targeted to its intended audience.
- Demonstrated ability to connect with customers at a grassroots level, translate findings into valuable insight, and create effective revenue generating campaigns.
- High level of proficiency in marketing tools and platforms, including CRM systems, marketing automation software, and analytics tools.
- Experience developing and leading successful marketing strategies, campaigns, and social media management.
- Strong creative skills with the ability to develop innovative marketing campaigns that resonate with diverse audiences.
- Excellent written and verbal communication skills, with the ability to craft compelling messaging for both professional clinical providers and consumer/patient audiences.
- Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions to optimize marketing efforts.
- Proven ability to lead cross-functional teams, work collaboratively, and manage multiple projects simultaneously in a fast-paced environment with competing priorities and deadlines.
- Demonstrated ability to meet tight deadlines with an emphasis on attention to details
- 5-10 years of experience in marketing, with a strong background in both B2B and B2C marketing, preferably within the healthcare, dental, or orthodontic industry. Experience in a start-up or high-growth environment is a plus.
- Bachelor’s degree in Marketing, Advertising or a related business field is required. An MBA or equivalent advanced degree is desired.
Why you'll love working here
Evenly is an energetic and passionate healthcare company built by the same management team that created Bluemercury, one of the nation's fastest-growing luxury retail chains. Evenly is changing how patients receive Invisalign orthodontic care. We put our dental practices and their patients first, and we love seeing the astonishing results our patients realize when they’ve completed their treatment. If you want to be a part of this success story, while changing people’s lives for the better, we’d love to hear from you.
-
Director of Enrollment Management
2 weeks ago
Bethesda, Maryland, United States Office of the Director of National Intelligence Full timeJob SummaryThe National Intelligence University (NIU) is seeking a highly skilled and experienced professional to serve as the Director of Enrollment Management. This key role will be responsible for leading the development and implementation of strategic enrollment plans, managing the university's student information system, and providing day-to-day...
-
Bethesda, Maryland, United States Office of the Director of National Intelligence Full timeAbout the RoleThe Office of the Director of National Intelligence is seeking a highly skilled and experienced professional to serve as the Deputy Assistant Director for Supply Chain and Cyber Directorate. This is a critical role that requires a deep understanding of supply chain and cyber operations, as well as excellent leadership and management skills.Key...
-
Marketing Director
2 weeks ago
Bethesda, Maryland, United States Evenly Technologies Full timeAbout Evenly TechnologiesWe are a rapidly growing healthcare company revolutionizing the way patients receive Invisalign orthodontic care. Our mission is to become the outsourced Orthodontic solution for every dental office in America, leading the transition to Invisalign Orthodontics for the $250 billion industry.Job DescriptionWe are seeking a talented and...
-
Marketing Director
1 month ago
Bethesda, Maryland, United States Evenly Full timeAbout EvenlyWe are a rapidly growing healthcare company revolutionizing the way patients receive Invisalign orthodontic care. Our mission is to become the outsourced Orthodontic solution for every dental office in America, leading the transition to Invisalign Orthodontics for the $250 billion industry.Job DescriptionWe are seeking a talented and driven...
-
Director of Performance Marketing
2 weeks ago
Bethesda, Maryland, United States Xometry Full timeJob OverviewXometry, a leading digital marketplace for manufacturing, is seeking a seasoned marketing professional to lead its performance marketing efforts. As the Director of Performance Marketing, you will be responsible for developing and executing effective marketing strategies to drive customer acquisition, engagement, and retention.Key...
-
Director of Marketing
4 weeks ago
Bethesda, United States Evenly Technologies Full timeWe are Evenly!Evenly is Orthodontics in-a-box for dentists. Our vision is to become the outsourced Orthodontic solution for every dental office in America and lead the transition to Invisalign Orthodontics for this $250 billion industry. Headquartered in Washington D.C., Evenly is backed by the world’s leading venture capital investors. We are committed to...
-
Director of Marketing
3 weeks ago
Bethesda, United States Evenly Technologies Full timeWe are Evenly!Evenly is Orthodontics in-a-box for dentists. Our vision is to become the outsourced Orthodontic solution for every dental office in America and lead the transition to Invisalign Orthodontics for this $250 billion industry. Headquartered in Washington D.C., Evenly is backed by the world’s leading venture capital investors. We are committed to...
-
Senior Director of Marketing
2 weeks ago
Bethesda, Maryland, United States Eat the Change Full timeAbout UsEat the Change is a pioneering company that's redefining the way we think about food and beverages. Our mission is to empower consumers to make informed choices that align with their values and promote a healthier planet.Job SummaryWe're seeking a highly motivated and experienced Senior Director of Marketing to lead our team of passionate...
-
Marketing Director, Marketplace Division
3 weeks ago
Bethesda, Maryland, United States Xometry Full timeJob Title: Vice President/Senior Director, Marketing, MarketplaceAbout the RoleXometry is seeking a seasoned marketing leader to drive brand awareness, customer acquisition, and product adoption for our fast-growing marketplace division. As Vice President/Senior Director, Marketing, Marketplace, you will be responsible for developing and executing...
-
Senior Director of Marketing
1 month ago
Bethesda, Maryland, United States Eat the Change Full timeAbout UsEat the Change is a pioneering company that's redefining the beverage industry. Our mission is to empower consumers to make a positive impact on the world through sustainable and healthy choices. We're committed to fair trade, organic farming, and reducing our carbon footprint.Job SummaryWe're seeking a highly motivated and experienced Senior...
-
Senior Director of Marketing
2 weeks ago
Bethesda, Maryland, United States Eat the Change Full timeAbout UsEat the Change is a pioneering company that empowers consumers to make a positive impact on the world through sustainable food choices. Our mission is to provide delicious and healthy beverages that not only taste great but also contribute to a more just and healthier world.Job SummaryWe are seeking a highly motivated and experienced Senior Director...
-
Senior Director of Marketing
2 weeks ago
Bethesda, Maryland, United States Eat the Change Full timeAbout the RoleWe are seeking a Senior Director of Marketing to lead our team of empowered changemakers and help us scale the next great beverage brand.This individual will report to the CEO and be an integral part of our executive leadership team, responsible for developing and implementing an integrated marketing campaign, including overseeing Field...
-
FLEX Director
4 days ago
Bethesda, United States Marriott Full timeAdditional InformationJob Number24182897Job CategorySales & MarketingLocationMarriott International HQ, 7750 Wisconsin Avenue, Bethesda, Maryland, United States, 20814VIEW ON MAPScheduleFull TimeLocated Remotely?NPosition Type Management This is a temporary position. The FLEX Director, Marketing Intelligence supports the business priorities of...
-
Director of Customer Marketing
6 days ago
Bethesda, United States Evenly Technologies Full timeWe are Evenly!Evenly is Orthodontics in-a-box for dentists. Our vision is to become the outsourced Orthodontic solution for every dental office in America and lead the transition to Invisalign Orthodontics for this $250 billion industry. Headquartered in Washington D.C., Evenly is backed by the world’s leading venture capital investors. We are committed to...
-
Senior Director of Marketing
1 month ago
Bethesda, United States Eat the Change Full timeAbout UsAt Eat the Change, we’re on a mission to help consumers “Eat (and Drink) the Change they wish to see in the world,” starting with our product line: Just Ice Tea. When their beloved brand was discontinued, Honest Tea Co-Founders Seth Goldman and Barry Nalebuff partnered with Celebrity Chef Spike Mendelsohn to brew a new, delicious tasting...
-
Senior Director of Marketing
1 month ago
Bethesda, United States Eat the Change Full timeAbout UsAt Eat the Change, we’re on a mission to help consumers “Eat (and Drink) the Change they wish to see in the world,” starting with our product line: Just Ice Tea. When their beloved brand was discontinued, Honest Tea Co-Founders Seth Goldman and Barry Nalebuff partnered with Celebrity Chef Spike Mendelsohn to brew a new, delicious tasting...
-
Senior Director of Marketing
3 weeks ago
Bethesda, United States Eat the Change Full timeAbout UsAt Eat the Change, we’re on a mission to help consumers “Eat (and Drink) the Change they wish to see in the world,” starting with our product line: Just Ice Tea. When their beloved brand was discontinued, Honest Tea Co-Founders Seth Goldman and Barry Nalebuff partnered with Celebrity Chef Spike Mendelsohn to brew a new, delicious tasting...
-
Marketing Director, Marketplace Division
6 days ago
Bethesda, Maryland, United States Xometry Full timeJob DescriptionXometry, a leading digital marketplace for manufacturing, is seeking a seasoned marketing professional to lead its marketing efforts for the marketplace division. As Vice President/Senior Director, Marketing, Marketplace, you will be responsible for developing and executing comprehensive marketing strategies that drive brand awareness,...
-
FLEX Global Director
4 days ago
Bethesda, United States Marriott Full timeAdditional InformationJob Number24180255Job CategorySales & MarketingLocationMarriott International HQ, 7750 Wisconsin Avenue, Bethesda, Maryland, United States, 20814VIEW ON MAPScheduleFull TimeLocated Remotely?NPosition Type Management This is a temporary position. The Director, Global Portfolio Marketing (FLEX), is a key leader of the Global...
-
FLEX Global Director
1 day ago
BETHESDA, United States Marriott Full timeAdditional InformationJob Number24180255Job CategorySales & MarketingLocationMarriott International HQ, 7750 Wisconsin Avenue, Bethesda, Maryland, United States, 20814VIEW ON MAPScheduleFull TimeLocated Remotely?NPosition Type Management This is a temporary position. The Director, Global Portfolio Marketing (FLEX), is a key leader of the Global...