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Director of Client Strategy

2 months ago

Birmingham, United States Covert Recruiting Full time

Managing Director of Client Strategy - B2B Digital Marketing Agency

Full Time

Remote (HQ based in AL, with up to 25% travel)

Salary ~$130-140k base with $200k OTE



Scope of Position:

Client is seeking a dynamic and results-oriented Managing Director to join the team. The ideal candidate will be a strategic thinker with a track record of driving profitable growth and ensuring client success. The Managing Director will lead the development and execution of business strategies, oversee client satisfaction initiatives, build and develop a high-performing Client Strategy team, and contribute to the overall leadership of a Portfolio of clients.


Essential Duties/Responsibilities:

Strategic & Profitable Growth

  • Grow a portfolio of client’s net revenue by developing and executing innovative and effective marketing strategies that fill the client's open capacity and unlock profitable growth.
  • Develop and own an account planning program that ensures our client’s strategies are consistently aligned with their future goals and objectives.
  • Partner with the sales and marketing team to strategically target and sell into key industry verticals.
  • Benchmark industry and competitor pricing to ensure our offerings are positioned and priced effectively in the market.
  • Develop future revenue forecasts that include revenue retention, current client growth, and net new client acquisition that align with margin goals.
  • Research and plan for content types and distribution strategy across blogs, white papers, email newsletters, and social media content.


Client Success

  • Understand our clients needs and objectives, fostering strong, trust-based relationships, and leveraging our expertise to deliver against client stated goals
  • Lead a team of customer centric strategists and collaborate across departments to ensure a cohesive strategy is developed and deployed.
  • Spearhead the development of a robust Client Satisfaction Survey Program, ensuring its effectiveness in gauging client sentiments and experiences.
  • Maintain continuous oversight of survey results and initiate corrective actions, collaborating with relevant teams to address any concerns and enhance client satisfaction.
  • Identify and align with our client’s business goals and objectives, ensuring the entire team is dedicated to their pursuit and successful achievement.
  • Actively participate and lead engagements within strategic accounts, representing significant revenue and gross profit. Provide strategic value for client and Clients.
  • Plan event attendance and speaking engagements in advance to maximize visibility and prioritize engagement with high value prospects


Group Leadership

  • Craft and institute a compelling vision for the Portfolio’s CS group, aligning with the overall company objectives.
  • Champion the CS portfolio, ensuring alignment with company-wide goals and strategies.
  • Lead a team of talented individuals and implement strategies to coach and further develop the CS team members to ensure top performance across the team.
  • Seek out development opportunities including mentorship programs and effective training programs.
  • Set, monitor, and achieve budgetary goals for the Portfolio’s CS group, ensuring financial objectives are met while maintaining high-quality service delivery.
  • Define and implement streamlined processes and tools to optimize the efficiency and effectiveness of the CS group. Additionally, re-evaluate the effectiveness of processes.


Requirements:

  • Bachelor’s Degree in marketing, business administration, or a related field is preferred. Master’s degree is a plus.
  • 10 to 15 years of experience in Marketing services, agency services, or business consulting.
  • Industry experience in, healthcare/cosmetic and aesthetics, property management, and education is preferred.
  • Minimum of 5 years experience in leading and developing dynamic teams.
  • Travel 20 - 25% for trade shows, speaking engagements, client meetings, and other business related functions.
  • Strong knowledge of SalesForce and Google Analytics. Google Certifications are a plus Understand digital and consultative services to help align services with the goals of our clients.
  • Results driven, pushes to exceed goals successfully.
  • Strategy and analytics focused, able to plan for the future and implement a strategy based upon market trends and digital marketing landscapes.
  • Knowledgeable in current and possible future policies, practices, and trends that could affect their department and organization.
  • Ability to navigate a growing organization by building camaraderie, trust, and motivation amongst team members. Foster a supportive environment leading to professional growth for those you manage, mentor and inspire.
  • Proven track record of negotiating skillfully in tough situations with both internal and external groups by being diplomatic and managing strong relationships.
  • A lead by example leader. Consistently demonstrates core values and culture in everything you do.


Benefits & Perks:

  • Extensive opportunities for growth and development.
  • Health and Wellness: Medical, Dental, Vision, plus additional medical benefits
  • Retirement: Employer-sponsored 401(k) and Roth
  • Paid Time Off: Flexible Vacation policy after 1 year of employment & sick time
  • Work-Life Balance: Remote first company, Focus Fridays, Summer Friday’s
  • Parental Leave: Paid Maternity/Paternity leave for the birth, adoption or fostering of a child.
  • Exceptional Remote Culture. Our Culture Committee helps keep things fun and interesting