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Communications and Marketing Director

3 months ago

Cedar Rapids, United States Palmer Group Full time

Are you a strategy-minded communications professional? Do you enjoy utilizing data to tell stories across multiple channels? Palmer Group is partnering with a large, local organization to find an innovative and futuristic Communications and Marketing Director who will oversee all communications and marketing strategies. In this role, as the visionary, you will own the brand-building strategy to enhance all relative stakeholders' experience and improve public relations. Using data, you must transform complex ideas into compelling stories to support the organization's mission. The ideal candidate will have a strong data-driven marketing and communications background and be an excellent and enthusiastic communicator. If this role interests you, please apply today

Responsibilities:

  • Conduct analyses across many stakeholders to gather data and understand the challenges
  • Utilize and analyze data and insights to develop impactful stories
  • Lead cross-functional teams
  • Structure and develop marketing and public relations departments
  • Increase community engagement
  • Develop benchmarks and goals
  • Foster relationships with local partners and employees
  • Coordinate events and engage audiences both online and in person


Requirements:

  • Bachelor’s degree in marketing, communications, business, or a related field
  • 5+ years of experience in communications and marketing
  • Education background is a plus
  • Proven experience in executing successful data-driven communications strategies
  • Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads)
  • Creative thinker with strong analytical and problem-solving abilities
  • Team player with excellent leadership and interpersonal skills


Work Model:

  • On-Site