Paid Search Associate

4 weeks ago

Austin, United States Silverlight Digital Full time

Do you enjoy looking at data and love to learn? Are you early in your career but looking for a challenging place to learn strategic SEM?   If you are disenchanted by your entry-level role at an agency holding company and want to join a growing agency where your voice matters, look no further. 

 

Silverlight Digital (SLD) is a boutique digital media agency based in NYC currently working from our homes but gathering semi-regularly at our New York City office. While our client base is primarily pharmaceutical, we have extensive knowledge of the media landscape across a variety of verticals. We help our clients find digital solutions that best fit their needs and provide regular analyses of campaign performance with clear explanations of how we used and will use data to inform campaign optimizations. We are hiring a Paid Search Associate who will be an integral part of the SLD team. 

 

Responsibilities  


  • Manage search engine marketing campaigns on Google Ads (and sometimes Bing) 
  • SEM performance tracking, analysis, optimizations, and reporting 
  • Create ad copy and perform keyword research 
  • Set up testing, share results, determine next steps 
  • Manage and track spend across SEM campaigns, assist with monthly billing and reconciliation 
  • Own your search accounts while collaborating with the rest of the client team 

 

Desired Skills and Experience  


  • 2-4 years of Paid Search experience (agency experience a plus) 
  • Google Ads experience  
  • Strong desire to build a career in digital media  
  • Advanced proficiency in Excel and high comfort level in PowerPoint 
  • Some experience in Google Analytics (Familiarity with Looker Studio a plus) 
  • Pharma knowledge is a nice bonus, but it’s not required 
  • Excellent communication skills in English, both written and verbal 
  • Must be able to handle multiple, competing priorities in a fast-paced environment 
  • Not easily ruffled and possesses good sense of humor 
  • Must work Eastern Time Zone hours 
  • Willingness to travel, if needed, for client meetings 
  • Client service mindset 
  • Bachelor’s degree required 

 

SLD is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or other fascinating characteristics that make us unique. Visit us at www.silverlightdigital.com. 

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